"We celebrate humans doing things their way, embracing the paradox, and showing that seemingly imposing ideas can harmoniously coexist even within ourselves."

— Kristen Olson

Welcome to Turmeric & Tequila, the podcast for varsity humans and trailblazers rewriting the rules and mastering the art of human optimization.

Host Kristen Olson, a former Division 1 athlete, 5-time CrossFit Games competitor, and 20+ year entrepreneur in health and wellness, re-intro's her groundbreaking podcast she launched over 8 years ago, dedicated to cutting-edge conversations about health, wellness, performance, personal evolution, and the art of living intentionally.

In this inaugural episode, Kristen introduces the mission and vision of Turmeric & Tequila—a show where athletes, entrepreneurs, creators, and leaders break molds and challenge norms. Discover what separates average from extraordinary, explore mindset and resilience strategies, and learn why questioning everything is the path to true growth.

What You'll Learn About Me + T&T:)

• The philosophy behind "gracefully disruptive conversations"
• How to embrace paradoxes and live with purpose
• Why questioning the status quo leads to growth
• The intersection of health, wellness, and personal evolution
• What it takes to be a "varsity human" and trailblazer
• Strategies for human optimization and resilience

TIMESTAMPS

[0:00-0:31] Podcast intro and host introduction

[0:31-0:36] Opening question: "What if there is a better way?"

[0:36-0:56] Host bio: Kristen Olson's background (D1 athlete, CrossFit Games competitor, entrepreneur)

[0:56-1:00] Introduction to brand partnerships (Red Bull, Reebok, Champion)

[1:00-1:14] Core mission: Living with purpose and core values

[1:14-1:32] Podcast positioning: "Turmeric & Tequila" for varsity humans and trailblazers

[1:32-1:50] Focus areas: Cutting edge of health, wellness, performance, and personal evolution

[1:50-2:00] Core philosophy: Celebrating humans doing things their way and embracing paradoxes

[2:00-2:25] Guest format: Athletes, entrepreneurs, creators, and leaders breaking molds

[2:25-2:38] Topics covered: Mindset, strategy, recovery, resilience, and habits

[2:38-3:05] What to expect: Challenging, inspiring, and transformative conversations

[3:05-3:27] Core message: True growth comes from leading your own path and questioning everything

[3:27-3:48] Call to action: Join the table if you're ready to step up, level up, and optimize yourself

[3:48-3:52] Closing: "Cheers"

[3:52-4:39] Outro: Subscribe on Apple, Google Podcasts, Spotify, and other platforms

Kristen Olson

Founder & Host, Turmeric & Tequila Podcast

Kristen Olson is a former Division 1 athlete, 5-time CrossFit Games competitor, and 20+ year entrepreneur in health, wellness, and human optimization. As a coach, creator, and purpose-driven leader, Kristen has partnered with global brands including Red Bull, Reebok, and Champion to help athletes and high performers achieve extraordinary results.

With a philosophy rooted in questioning the status quo and embracing paradoxes, Kristen founded Turmeric & Tequila to create space for gracefully disruptive conversations about health, wellness, performance, and personal evolution. Her approach celebrates doing things your way while maintaining core values at the forefront of everything you do.

Through her podcast, Kristen sits down with athletes, entrepreneurs, creators, and leaders who are breaking molds and challenging norms. She explores the mindset, strategy, resilience, and habits that separate the average from the extraordinary—all while proving that striving to be better and embracing complexity can harmoniously coexist.

Connect with T&T:

IG: @TurmericTequila

Facebook: @TurmericAndTequila

Website: www.TurmericAndTequila.com

Host: Kristen Olson

IG: @Madonnashero

Tik Tok: @Madonnashero

Website: www.KOAlliance.com

WATCH HERE

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