In this episode, I have the opportunity to have Kaity Brewer, Senior CS Manager of PickFu as she shares her insights on the best-kept secrets of AB Testing. Kaity emphasized the importance of testing different aspects of the product or brand to determine what resonates the consumers best.

Make sure to tune in as she gives no holds-barred tips and tricks on maximizing sales within 24 hours. 

Learn the importance of testing, the ins and outs and effectively optimize your sales with Kaity’s insightful strategies in this episode. 

In This Episode:

[01:20] Introducing Kaity Brewer

[02:10] What is AB Testing?

[02:55] How do you do AB Testing?

[03:40] What is best to test first?

[05:00] Listing audit.

[06:50] Testing in how many people?

[07:30] Brand traffic.

[08:45] A Plus Content.

[13:00] Poll/ competitive comparison.

[17:50] Biggest mistakes in testing.

[27:40] Strategies

 

Guest Links and References:

Website: https://www.pickfu.com/

Email: [email protected]

LinkedIn: https://www.linkedin.com/in/kaity-brewer-35789246/

 

Book References:

When No One is Watching by Alyssa Cole

Unmasked by Paul Holes

 

Links and References:

Wizards of Amazon: https://www.wizardsofecom.com/

Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p

Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/

Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/

Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/