How is artificial intelligence redefining industries, from corporate branding to cultural institutions? In this episode of Tech Talks Daily, I speak with Hussein Hallak, founder and CEO of Next Decentrum, about the profound ways AI and immersive technology are shaping customer experiences, education, and cultural preservation.

With over 25 years of experience spanning branding, technology, gamification, and education, Hussein is a serial entrepreneur who has launched more than 20 ventures and advised startups globally. His work at Next Decentrum focuses on using AI and immersive tech to create meaningful, lasting value—moving beyond hype to real-world applications that transform industries.

We explore how AI is not just optimizing efficiency but also revolutionizing storytelling, customer engagement, and global knowledge-sharing. Hussein discusses projects such as AI-powered holograms in tourism, the role of AI in making cultural heritage more accessible, and the challenges institutions face in adopting cutting-edge technology. He also shares his thoughts on AI's impact on learning, highlighting how it enables personalized, immersive experiences that accelerate skill development.

With Vancouver emerging as a unique hub for innovation across VFX, quantum computing, and fusion technology, we also examine the city’s growing tech ecosystem, its strengths, and the challenges of scaling without direct access to major funding centers.

As AI continues to push the boundaries of creativity and accessibility, how can businesses and cultural institutions harness this technology to build deeper connections and unlock new opportunities? Tune in for an insightful conversation on the future of AI-powered innovation.