The Art of Online Course Creation

#37 Side Hustle or Second Act? How to Know If Online Courses Are Your Next Career Move With Shannon Russell


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She was standing on a subway platform in New York City—pregnant, exhausted, and questioning everything.

That moment marked the beginning of Shannon Russell’s second act.

After 16 years as a successful TV producer, Shannon didn’t leave her career because she hated it—she left because her life changed. Now she’s an author, career transition coach, course creator, and host of the Second Act Success podcast, helping other women do the same.

In this heartfelt and practical conversation, we explore what it really takes to pivot from a 9-to-5 into entrepreneurship. From navigating identity shifts to launching your first course, Shannon shares the raw truth and encouraging wisdom you won’t find on your Instagram feed.

We talk about:

  • Why passion alone isn’t enough—and what else you really need
  • The mindset and identity shifts no one prepares you for
  • How to know if online courses should be your side hustle… or your second act
  • Why planning your leap (instead of just jumping) leads to more freedom, not less

If you’ve ever thought, “I want more, but I don’t know what’s next…” this one’s for you.

🎧 Listen now and let’s start mapping out your second act.

👉 Resources & Links Mentioned:

  • Shannon Russell’s Website: secondactsuccess.co
  • Her book Start Your Second Act – Available now!
  • Follow Shannon Russell on Instagram,
  • Check out Shannon's FREE Resources
  • Book a discovery call with me: shannonlboyer.com/services

📌 Don’t forget to subscribe, share, and leave a review if this episode resonated with you.

Support the show

Get started on your own course creation journey or learn how to make your existing course even better at The "Your Best Course" Build Lab, my interactive and supportive online community.

To get started creating your own online course, check out my new freebie that will take you through the steps of choosing a topic that will be profitable for YOU.

To be in the know about new offerings and opportunities, make sure you sign up for my newsletter.



This podcast is produced, mixed, and edited by Cardinal Studio. For more
information about how to start your own podcast, please visit www.cardinalstudio.co
or e-mail [email protected]

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The Art of Online Course CreationBy Shannon Boyer

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