Dani is a Launch Copywriter for digital-based entrepreneurs.  She writes high-converting sales pages and launch campaigns - helping entrepreneurs create the sales, impact, and freedom they vision for their business and their lives.  As a previous professional athlete - her competitive side brings in big wins and shiny results for her clients and members. She’s lifted business owners past many record-breaking launches and knows that connecting with readers through the words you write is what can truly bring your funnels to new heights.  Today she shares her expertise on sales pages with us! 

A great sales page gives all that information to pull your avatar in. It really meets them in their struggles and sparks their hopes and dreams. It eventually introduces them to your offer that’s designed to help them overcome their struggles.

The most common issues she sees with launching include: 

• Unclear messaging
• Skipping the sales page & sending your lead straight to the cart
• Using broad language that isn’t specific to our audience

Once you have your messaging and language narrowed down, you’ll want to make sure your sales page includes the following:

• Include your personality on your sales page to build know, like, and trust.
• Share social proof
• Use language your audience understands–don’t get techy.
• Write headlines and subheadlines that are ultra-specific
• Add a FAQ section to overcome buying objections.
• Be ethical. Don’t create false urgency.

Follow Dani on Instagram here: https://www.instagram.com/danipaige.online/

Get your sales page guide here: https://danipaige.com/sales-page-swipe