43% and Rising
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43% and Rising episodes

  • Rebecca Morter – Adapting to opportunity

    How do you know you’re still fulfilling your professional ambitions when life sends you in unexpected directions?

    Rebecca Morter, Founder and CEO of Lone Design Club, talks about how she was able to pivot her career and business to stay ahead in a market of changing customer attitudes.

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    Find out more about Rebecca and Lone Design Club here:

    https://lonedesignclub.com/pages/aboutlonedesignclub 

     

     

    47 min
  • Weiwei Xu – Curiosity and collaboration

    How do you find more creative freedom when you have bills to pay?

    Weiwei Xu, Founder of Sprout and Roller, talks about her experiences making the leap from college to the world of work, taking risks in her career path and finding her feet as a first time founder. 

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    Find out more about Weiwei's business Sprout:

    https://sprout.fun/ 

     

    And about Roller, her new project:

    https://roller.works/weiwei

    34 min
  • Claire Ferreira – Bringing your whole self to work

    How do you bring your whole self to work when things at home are hard?

    Claire Ferreira, Founder of Mums in Marketing, talks about how to overcome a confidence crisis and believe in your own abilities.

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    Find out more about Mums in Marketing:

    https://www.mumsinmarketing.net/ 

    46 min
  • Georgina Gilmore – Making workplaces work for you

    How do you make the most of every challenge that comes your way?

    Georgina Gilmore, Founder of The B2B Marketing Expert, talks about how to stick to your guns, silence the critics and stay confident about what you bring to the table.

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    Find out more about Georgina's business here:

    https://theb2bmarketingexpert.com/services 

    47 min
  • Kristy McCarley – Empathy and entrepreneurship

    How do you manage the rollercoaster that is running your own business? 

    Kristy McCarley, digital marketing specialist and Founder of Pure Firefly, talks with us about her empathetic approach to marketing, how to keep up with changing digital platforms, and why women entrepreneurs don't ask for funding.

     

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    Sign up to Kristy's event, Guess Less and Sell More :

    https://guesslessandsellmore.registration.mailchimp.com/events/f15b8159-9e83-4c6e-b413-0d109dc8044c 

    And find out more about her business:

    https://purefirefly.com/ 

    56 min
  • Lucy White – Doing the work you love

    How do you know when it’s time to take a risk? 

    Lucy White, Commercial Director of Luminary Bakery, talks with us about learning curves, new challenges and choosing work you’re passionate about.

     

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    Find out more about Lucy:

    https://www.linkedin.com/in/lucy-white-38a1a2a0/

    Luminary Bakery:

    https://luminarybakery.com

     

    36 min
  • Zoe Scaman – Success through rebellion

    How do you move forward when your industry drives you mad?

    Zoe Scaman, founder of Bodacious strategy studio, talks about how she navigated industry misogyny to forge her own professional path.

     

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    Find out more about Zoe here:

    https://twitter.com/zoescaman

    Here’s her viral essay, ‘Mad Men. Furious Women.’:

    https://zoescaman.substack.com/p/mad-men-furious-women?utm_source=url

    And her business, Bodacious:

    https://bodacious.be 

     

    35 min
  • Maya Price – Leading with authenticity

    How do you stand up for yourself and lead with empathy? 

    Maya Price, SAP Marketing Director for UK and Ireland, talks to us about gender, leadership and how to stay true to yourself in a high-pressure environment.

     

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    Find out more about Maya here:

    https://www.linkedin.com/in/mayapriceukandsa/

     

    32 min
  • Laurel Stark – The power of speaking up

    How do you create change where it doesn’t feel welcome?

    Laurel Stark, Creative Director of The Sims and co-founder of Next Creative Leaders, talks to us about allyship and amplifying underrepresented voices.

     

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    Find out more about the Next Creative Leaders competition:

    https://nextcreativeleaders.oneclub.org

    And about Laurel herself:

    https://twitter.com/LaurelLu

    Here’s the latest on The Sims:

    https://www.vogue.com/article/stefan-cooke-the-sims

    https://www.adweek.com/brand-marketing/ea-teams-with-influencer-bretman-rock-to-position-the-sims-as-a-self-discovery-tool/

     

    39 min

About 43% and Rising

From the publisher's feed

43% of CMOs today are women. Which sounds great, until you consider that women currently make up 61% of today’s marketing industry.