Thanks to Mark Williams for his kind farewell newsletter.

Postbag

• Profile verification: to verify or not? (see more)
• Post timing: when is best to post?
• Recommendations: should they be up to date?

Other topics

Everyone is talking about algorithmic bias against women. I’m going to investigate.

A couple of text-plus-image posts:

• Changing the skin tone in emojis
• “Quiet Piggy”

Starting a post with a short bit of quoted text often seems to get me good engagement, as per the second example.

Why put a date and time stamp on posts? I wish LinkedIn would do something about this.

About the show

This feels a bit meta but here are some things related to the development and marketing of the podcast:

• There’s a new page at espirian.co.uk/informed
• There’s a new banner image as part of my rotating Premium banner
• I’ve invited 250 people (the monthly limit) to follow the company page
• There were ~1000 downloads for episodes 466 & 467 – thanks!

Are you a solo or small business owner?

Join the Espresso+ community now to improve your LinkedIn and online presence. Find out more at jesp.me/join

Support the show

Informed is not a sponsored podcast, so all production and hosting is self-funded. To make a small donation, go to jesp.me/informed-tip – thanks in advance!