Pattern Shift

#48- Elizabeth Joy of Conscious Style explaining conscious and sustainability lingo


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In this episode, you’ll hear from Elizabeth Joy of Conscious Style.

Elizabeth is a content creator that cares about fashion and style in a conscious way. We talk about green washing, the use of wording and descriptions in the field of conscious fashion and educating through podcasts and other channels. 


Elizabeth Joy


MAIN TAKEAWAYS FROM THIS EPISODE

  1. The Big Brands often co-opt words used in the small, sustainable, earth-loving, crafting community and uses them to make money / green-washing
  2. “Ethical Fashion” is one of those terms
  3. “Circular Fashion” is a system that doesn’t produce waste and the items have no real “end-of-life”
    1. Items can be reused, recycled, upcycled, or sent back / repaired, etc
    2. Ex: Thousand Fell Sneakers - US https://www.thousandfell.com/
    3. Ex: MUD Jeans - NL https://mudjeans.nl/



QUOTES FROM THIS EPISODE

“When you search a term like, ‘ethical fashion’, a term like ‘sustainable fashion’... you see the Google ads of brands that are totally not sustainable. It’s really frustrating, right? They have the money, they have the budget to sort of, green-wash their way into sustainability, which… it feels like we’re up against a lot but, yeah. I just really think it’s important to educate; try to educate as many people who will listen and who are curious.”

 

LINKS FROM THE EPISODE

What Elizabeth’s Wearing - Jewelry / Clothing Swap Service https://www.swapsociety.co/

(a European equivalent? https://www.thenuwardrobe.com/)

What Saskia’s Wearing https://www.seasaltcornwall.com/

Ethical / Sustainable Shoe Br

 You know me as a guide, mentor and teacher, but I've also set off on a new adventure, coaching. Coaching gets a bad rep sometimes, but when it's done right, it can be really transformational. As part of my coaching education, I'll soon need to do real coaching sessions. And it could be a really great opportunity for you to experience it at no or low cost. If you've ever been curious about working with me in this way, now's the time. Just send me an email: [email protected]

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Pattern ShiftBy Saskia de Feijter

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