Have you ever wondered if the product you pick up at a store to slather on you or your child's skin is safe? Today's consumers must go far beyond reading a label. We now require trusted and reliable sources to keep us safe from marketing names and terms that sound or look and environmentally friendly, but maybe anything but. Our guest today, Amy Ziff, is the founder and Executive Director of Nontoxic Certified & the MADE SAFE® certification; America's first comprehensive certification program that screens out known toxic ingredients in everything from baby and bedding to personal care products, cosmetics, and cleaners. MADE SAFE was the first and only seal that applies to all non-food consumer product categories. Their banned list includes a rigorous 6,500 substances that are prohibited in any product earning the coveted MADE SAFE certification. A mom and prior self-proclaimed weekend toxicologist and label sleuth, Amy turned the industry on its head by demanding accountability from the brands we should trust. Amy explains why we can't rely on the government to protect us and our families and what you should look for and avoid to shop safely and stay healthy.