Tourism and Events Queensland has officially launched its "Holiday Starts Here" winter campaign, partnering with major travel brands to offer significant deals on flights, accommodation, and local experiences.

Speaking from Cairns, CEO Craig Davidson joined Dean & Sofie on 4BC Breakfast to highlight the need to support regional operators as travellers move away from a "wait and see" approach and begin planning their winter getaways.

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Dean & Sofie on 4BC Breakfast interviewed celebrity chef and Queensland Day ambassador Alastair McLeod to promote state pride and the ongoing public vote for Queensland's best local spots.

The discussion also highlighted the resilience of local traders during Queensland Small Business Month and unveils "Summer Storm," a custom perfume voted by listeners as the ultimate scent of the state.

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Hear all this week's best bits from 4BC Breakfast with Dean Miller and Sofie Formica.

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Listen to 4BC Breakfast with Dean Miller and Sofie Formica weekdays from 5.30am-9am.

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As Eat Local Month approaches, Dean & Sofie on 4BC Breakfast chat with local business owner Jools about her innovative e-bike picnic hustle on Mount Tamborine.

The discussion covers the 15-year journey to launch the business, its massive popularity with Brisbane day-trippers, and the community spirit of the upcoming festival.

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Television stars Tom Gleisner and Ed Kavalee joined Dean & Sofie on 4BC Breakfast to discuss the 14th season of their hit show, Have You Been Paying Attention?, while diving into the challenges of modern comedy and network lawyers.

The duo then hosts a chaotic, custom edition of their signature news quiz for the radio hosts, touching on everything from global politics to Brisbane's pothole problems.

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An emotional Mark Geyer broke down on-air with Dean & Sofie on 4BC Breakfast as he discussed the rapid deterioration of his friend Jai, calling for the NRL to establish its own MND charity initiative.

 Following a poignant discussion on the fragility of life, Geyer pivots to preview the weekend’s football action, offering his crucial tips for matchups like the Raiders versus the Dolphins.

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Dean & Sofie on 4BC Breakfast chat with Anthony Baptista from Unique Parfum about creating a signature unisex fragrance that captures the essence of a Queensland summer storm.

They explored the science of scent layers and nostalgia, with the hosts inviting listeners to help mix the final product.

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