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A company striving to grow its revenue and an organization dedicated to finding a cure for type 1 diabetes may have different goals, but one important principle stays the same: they have to connect with their audience. Just like customer experience is crucial in the for-profit world, supporter experience drives the success of non-profit organizations.
In both industries, data plays a vital role. Sri Mishra, Chief Data and Technology Officer at JDRF International, knows that data holds the answers to staying relevant and connecting with supporters, no matter the type of the organization. Data is often overlooked in the nonprofit world, but it is a vital piece of an organization’s success.
Here are five ways nonprofits can use data to drive the supporter experience:
Using data effectively can help non-profit organizations fulfill their purposes and meet their goals. To look towards the future and build lasting and effective relationships with supporters, nonprofits have to use data and find the partnerships that make it possible.
This post is sponsored by Informatica. About our sponsor:
Digital transformation changes customer expectations: better service, faster delivery, with less cost. Businesses must transform to stay relevant and data holds the answers. As the world’s leader in Enterprise Cloud Data Management, Informatica provides the foresight to become more agile, realize new growth opportunities and create new inventions. With 100% focus on everything data, we offer the versatility needed to succeed. Explore all that Informatica has to offer—and unleash the power of data to drive intelligent disruption. Please visit Informatica at www.informatica.com.
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A company striving to grow its revenue and an organization dedicated to finding a cure for type 1 diabetes may have different goals, but one important principle stays the same: they have to connect with their audience. Just like customer experience is crucial in the for-profit world, supporter experience drives the success of non-profit organizations.
In both industries, data plays a vital role. Sri Mishra, Chief Data and Technology Officer at JDRF International, knows that data holds the answers to staying relevant and connecting with supporters, no matter the type of the organization. Data is often overlooked in the nonprofit world, but it is a vital piece of an organization’s success.
Here are five ways nonprofits can use data to drive the supporter experience:
Using data effectively can help non-profit organizations fulfill their purposes and meet their goals. To look towards the future and build lasting and effective relationships with supporters, nonprofits have to use data and find the partnerships that make it possible.
This post is sponsored by Informatica. About our sponsor:
Digital transformation changes customer expectations: better service, faster delivery, with less cost. Businesses must transform to stay relevant and data holds the answers. As the world’s leader in Enterprise Cloud Data Management, Informatica provides the foresight to become more agile, realize new growth opportunities and create new inventions. With 100% focus on everything data, we offer the versatility needed to succeed. Explore all that Informatica has to offer—and unleash the power of data to drive intelligent disruption. Please visit Informatica at www.informatica.com.
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