What are NFTs and how are people using them? Why does some marketing successfully change behavior and others do not? 501Companion is the podcast from 501c3Lookup.org for charities looking to make a difference in the world without hiring a marketing team or breaking the bank.
Helpful & discussed links:
https://www.501c3Lookup.org
WallStreetBets Users Adopt Gorillas, Raise Over $200,000 for Charity in a Weekend
https://www.newsweek.com/wallstreetsbets-members-adopt-gorillas-dian-fossey-charity-raises-thousands-1576248
Tokenized Jack Dorsey Tweet Sells for $2.9M, Funds From NFT Auction Will Be Sent to Charity
https://news.bitcoin.com/tokenized-jack-dorsey-tweet-sells-for-2-9m-funds-from-nft-auction-will-be-sent-to-charity/
Scott Kolbrenner won $145,000 on 'Wheel of Fortune.' Now he's giving it all to charity
https://www.cnn.com/2021/03/21/us/scott-kolbrenner-wheel-of-fortune-donation-trnd/index.html
P. Dolan, M. Hallsworth, D. Halpern, D. King, R. Metcalfe, I. Vlaev,
Influencing behaviour: The mindspace way,
Journal of Economic Psychology, Volume 33, Issue 1, 2012, Pages 264-277, ISSN 0167-4870,
https://www.sciencedirect.com/science/article/abs/pii/S0167487011001668?via%3Dihub