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501 Companion
501 Companion episodes
- S01 EP07 Behavior Change and High-Profile Donations Make News
The team discusses the challenges of donating cars to charity and how 501c3 organizations can make it easier for people to donate time, money, and objects. Matt leads listeners on Part 4 of the marketing strategy for charities; focus on audience segmentation and targeted messages that are personalized to charity donors.
- WallStreetBets Users Adopt Gorillas, Raise Over $200,000 for Charity in a Weekend https://www.newsweek.com/wallstreetsbets-members-adopt-gorillas-dian-fossey-charity-raises-thousands-1576248
- Tokenized Jack Dorsey Tweet Sells for $2.9M, Funds From NFT Auction Will Be Sent to Charity https://news.bitcoin.com/tokenized-jack-dorsey-tweet-sells-for-2-9m-funds-from-nft-auction-will-be-sent-to-charity/
- Scott Kolbrenner won $145,000 on 'Wheel of Fortune.' Now he's giving it all to charity https://www.cnn.com/2021/03/21/us/scott-kolbrenner-wheel-of-fortune-donation-trnd/index.html
40 min - S01 EP06 The Orange Effect and Mission ImportantYour Mission, should you choose to use it, is one of the most important things you can do for your organization. This week the team discusses aligning tactics to strategy and strategy to the mission.34 min
- S01 EP05 Ballpark Art and the Marketing MixThis week the team talks about how a ballpark can six artists are leveraging social media to raise money. Last week they kicked off the strategic journey to digital marketing strategies, this week they continue to define your marketing mix.26 min
- S01 EP04 Pets Partnerships and StrategyThis week the team covers how to leverage parnerships and kicks off a multi-video journey into defining digital marketing and strategy.24 min
- S01 EP03 Driving Traffic with Targeted EmailThis week the team discusses the basics of email marketing, list renting, and CRM.27 min
- S01 EP02 Navigating Charities and SEOIn this episode, the team discusses SEO (earned) vs SEM (paid) search strategies, and why linking your website to your Form 990 is important.31 min
- S01 EP01 The First Show501Companion is the podcast from 501c3Lookup.org for charities looking to make a difference in the world without hiring a marketing team or breaking the bank.22 min
About 501 Companion
From the publisher's feed
501Companion is the show for charities looking to make a difference without hiring a marketing team or breaking the bank, with hosts Buddy Scalera, Nick Rufa, and Matt Balogh. Find us online at…
501c3Lookup.org.