If there is a more easily understood metaphor for conflict than cats versus dogs, marketers don’t want to hear about it. Andrew and Vieves look at ads that use the time-honored conflict between the two species to sell everything cars, cat treats and phone books. Plus, a true professional gives Andrew a welcome attaboy.
Here are links to the ads we talked about on this week’s show:
Polaroid: “Bad Dog” (1996ish)
https://youtu.be/raCUMktPgCg?si=GYstyPXCqpdAjBIf
Petbarn: “Puppies and Kittens”
https://www.youtube.com/watch?v=TN2inVNOeYk
Subaru: “No Pets Allowed”
https://www.ispot.tv/ad/OD2r/subaru-outback-dog-tested-no-pets-allowed-t2
Subaru: “Doggie Bag”
https://www.ispot.tv/ad/AO3n/subaru-dog-tested-doggie-bag
Ford Focus: “Some Cats Know How To Roll”
https://www.ispot.tv/ad/wID7/ford-focus-cats-and-dogs-song-by-link-wray-and-his-ray-men
SimplySafe: “Guard Dogs, Relax”
https://youtu.be/kZ3IpBPcEdA?si=F4Y0YVQGSxYKCBmJ
Doritos: “Man’s Best Friend”
https://www.ispot.tv/ad/7keY/doritos-mans-best-friend
Geico: “Do Dogs Chase Cats?”
https://www.youtube.com/watch?v=jU3JH6jE7GY
Temptations: “The Treat Gap”
https://youtu.be/7---Uu1B_vA?si=uCRWduvh6t260QwB
Thompson Local: “Dog vs Cat”
https://www.youtube.com/watch?v=-EQNuSpb-HM
Nissan: “Heisman House - Cat Problem”
https://www.ispot.tv/ad/qKnS/nissan-heisman-house-cat-problems-featuring-devonta-smith-derrick-henry-t1
Wilkins Coffee:
https://www.youtube.com/watch?v=Xn8zhYnCjtA&list=PLGN30-_SnoKTq73EA9a6_mNt6-f0xZf
Essay Meats:
https://www.youtube.com/watch?v=XH2l0YqGgBY&list=PLGN30-_SnoKTq73EA9a6_mNt6-f0xZfRe&index=7
Coke
https://youtu.be/k3hz5lbUFPo
Ford
https://www.youtube.com/watch?v=mMZQF2zfd70