Over 17,000 ranches fail annually, a trend persisting for 40 years. The average rancher is 58, with 89% of ranches under 100 cows (average herd: 22). Most are family-run, with off-farm jobs. For every retiring rancher, fewer than one replaces them, threatening agriculture’s future. Joel and the crew at Smoke River Ranch are experts in history, economics, and agriculture, are reversing this decline. Their proof-of-concept farm grew from 15 to over 400 head in three years, pioneering digital localism, community-building, ultra-high-density grazing, and advanced cattle genetics.
https://www.smokeriverranch.com/
X: UntappedGrowth