With 100 million Prime members in the U.S. alone, Amazon is the place to sell products online. Marketing agencies focused on Amazon can help a lot of clients. To do that, however, those agencies must understand how to operate a proper Amazon business.

 

Dan Brownsher, President, CEO, and Co-Founder at Channel Key LLC, an agency focused on selling, marketing, and building brands on Amazon, joined our podcast to talk about how agencies can help clients change that.

 

Dan began his career sourcing products and selling them on eBay. That project morphed into a company that now holds a place in the top 200 sellers on Amazon. Dan then leveraged what he'd learned to help brands drive high-volume sales on the platform. 

 

Building a successful Amazon-based company means more than amazing product photography, the best titles, and top-of-the-line advertising campaigns. It also means keeping inventory in stock, maintaining service levels, and much more. 

 

Dan gives us his insights into how to help clients build Amazon-based retailers right here on The Innovative Agency Podcast.