In order for businesses to maintain a competitive advantage in the years to come, SMB's need to introduce AI into their sales processes sooner rather than later.

Although AI may seem like something well beyond an SMB’s needs—the truth is that AI already plays a major part in sales team operations. In fact, by 2020, 30% of all companies will employ AI to augment at least one of their primary sales processes.

Software Advice is a Gartner company that was an obvious choice for me to invite onto my daily tech podcast. The fact that Software Advice has already advised over 599,000 buyers on the best software solutions completely under my radar captured my curiosity.

Software Advice is an online service for businesses navigating the software selection process. Advisors provide free, personalized software recommendations, helping companies of all sizes find products that meet their business needs. Software Advice also features objective research by industry experts and reviews from validated users, saving buyers time and resources.

Andrew Friedenthal talks about how businesses can future-proof themselves against competitors adopting AI.