<p>In this episode, we take you on a journey that follows the 1960 campaign into millions of living rooms through television, and then explore how the Kennedy team used the new medium to connect with voters. We'll also look at Nixon's television strategy and how the 1960 campaign's use of television would influence future presidential campaigns' use of the medium in the decades ahead.</p>

In this episode, we take you on a journey that follows the 1960 campaign into millions of living rooms through television, and then explore how the Kennedy team used the new medium to connect with voters. We'll also look at Nixon's television strategy and how the 1960 campaign's use of television would influence future presidential campaigns' use of the medium in the decades ahead.

60/20: The Campaign Comes to the Living Room

John F. Kennedy, the 35th President of the United States, inspired a generation that transformed America. But not everyone knows the stories behind the man - his experiences as a young serviceman in World War II, how he wrote some of his most memorable speeches, what sparked him to set the country on a path to the moon. Join Matt Porter and Jamie Richardson of the JFK Library Foundation as they dig into the archives at the John F. Kennedy Presidential Library and Museum in Boston and interview their colleagues to get a behind-the-scenes look at JFK's life, legacy, and the era he lived in.

JFK35 is a production of the JFK Library Foundation. The views, thoughts, and opinions expressed are the guests own and do not represent the views, thoughts, and opinions of the JFK Library Foundation staff, board or donors or the JFK Library. The material and information presented here is for general historical and educational information purposes only. The views expressed in the podcast are not meant to imply any endorsement of or opposition to any organization or political party.

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John F. Kennedy, the 35th President of the United States, inspired a generation that transformed America. But not everyone knows the stories behind the man - his experiences as a young serviceman in World War II, how he wrote some of his most memorable speeches, what sparked him to set the country on a path to the moon. Join Matt Porter and Jamie Richardson of the JFK Library Foundation as they dig into the archives at the John F. Kennedy Presidential Library and Museum in Boston and interview their colleagues to get a behind-the-scenes look at JFK's life, legacy, and the era he lived in. JFK35 is a production of the JFK Library Foundation. The views, thoughts, and opinions expressed are the guests own and do not represent the views, thoughts, and opinions of the JFK Library Foundation staff, board or donors or the JFK Library. The material and information presented here is for general historical and educational information purposes only. The views expressed in the podcast are not meant to imply any endorsement of or opposition to any organization or political party.

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60/20: The Campaign Comes to the Living Room

60/20: The Campaign Comes to the Living Room

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