CEO of Pendo, Todd Olson talks about how advanced NPS (Net Promoter Score) analytics is shaping the future of product management and how to retain customer loyalty and engagement in a time where customers are demanding insanely great products at the right price.

Pendo combines product analytics and qualitative feedback to help product teams deliver software that users love. Several leading SaaS companies like Zendesk, Namely, LexisNexis, and Sprinklr are using Pendo to capture user behavior, simplify the product experience, and understand their users like never before - ultimately leading to increased engagement and adoption.

JMP Securities recently listed Pendo a "Hot 100" private U.S. software company based on factors like financial growth, product, leadership, customers, and market potential.

About Todd Olson

Todd Olson is co-founder and CEO of Pendo, a product experience platform that helps product teams create software customers love. A three-time entrepreneur, Todd has experienced the highs and lows of running fast-growth technology companies.

A proficient coder by age 14, he spent his teen years working as a database designer and software architect for MBNA Bank in Delaware. By graduation from Carnegie Mellon University, he’d invented a data integration product, co-founded Cerebellum Software, and raised seed capital.

Cerebellum went on to raise $17 million in institutional capital and hire 65 people, only to shut down when funding dried up during the dotcom era. A role as vice president of product development at TogetherSoft brought Todd to Raleigh, where he eventually started 6th Sense Analytics, which he sold to Rally Software.

After Rally’s IPO, he teamed up with fellow product leaders and technologists from Red Hat, Cisco and Google to launch Pendo in October 2013. The company has since raised $56 million in venture capital, landed more than 500 customers and now employs 170 people across offices in Raleigh, San Francisco, New York and Yakum, Israel. It was named a Top 50 U.S. Startup by LinkedIn in 2017.