The Innovative Agency

64: Opportunity vs. Strategy in Agency Growth


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Ad agencies aren't known for taking things slowly or being highly conservative. At least, a lot of the best ones aren't.

Is that growth all coincidence, or does it stem from a carefully plotted strategy?

In this episode, I interview Scott Harkey, Cofounder and Managing Partner at OH Partners, about strategies for agency growth.

What we talked about:

- How corporate leads and managing partners are alike

- Agency organization and his choice to be a house of brands

- Tactical strategies for agency growth, including…

- 3 tips for staying opportunistic while having an overall growth plan

To hear more from Innovative Agency owners, listen to The Innovative Agency podcast on Apple Podcasts, Spotify, or on our website.

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The Innovative AgencyBy Sharon Toerek

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