Multiply Your Success with Dr. Tom DuFore

67. Building a StoryBrand—Dr. J.J. Peterson, Chief of Teaching and Facilitation at StoryBand


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Have you ever watched a great movie and weren’t quite sure why it was so great? Or have you ever seen some great advertising or marketing and bought something not even realizing you were doing it?

Well, today’s guest, Dr. J.J. Peterson, shares with us about how YOU can build a story brand to share your story with your customers.

**DO YOU NEED HELP SELLING MORE FRANCHISES? ATTEND OUR FRANCHISE SALES TRAINING WORKSHOP ON SEPTEMBER 21, 2021. Visit: www.FranchiseSalesClass.com for more information

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LINKS:
**Connect with J.J. at: www.StoryBrand.com 
**Get the free marketing makeover at: https://www.5minutemarketingmakeover.com/
**Get a copy of J.J.'s book, Marketing Made Simple: CLICK HERE.
**Listen to the Marketing Made Simple Podcast: CLICK HERE.

ABOUT OUR GUEST:
Since 2013, Dr. J.J. Peterson has used the StoryBrand Framework to help thousands of organizations clarify their message in order to grow their business. He holds a PhD in Communication and has spent the last 20 years practicing and teaching communication theory. J.J. has studied C.S. Lewis in Oxford, debated theology with filmmakers at the Sundance Film Festival, directed a documentary, served in marketing and PR for two multinational non-profit organizations, served as a communication professor, and has spoken to thousands of people about creating a clear message. As the Sr. Director of StoryBrand, J.J. travels around the world facilitating StoryBrand workshops and keynotes, helping people grow their business.

ABOUT BIG SKY FRANCHISE TEAM:
This episode is powered by Big Sky Franchise Team. If you are ready to talk about franchising your business you can schedule your free, no-obligation, franchise consultation online at: https://bigskyfranchiseteam.com/ or by calling Big Sky Franchise Team at: 855-824-4759.         



The information provided in this podcast is for informational and educational purposes only and should not be considered financial, legal, or professional advice. Always consult with a qualified professional before making any business decisions. The views and opinions expressed by guests are their own and do not necessarily reflect those of the host, Big Sky Franchise Team, or our affiliates. Additionally, this podcast may feature sponsors or advertisers, but any mention of products or services does not constitute an endorsement. Please do your own research before making any purchasing or business decisions.

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