In this fiery episode of Real Unicorns Don't Wear Pants, you’ll uncover the real reason your lead magnets aren’t bringing in buyers—and how to fix it fast. Nicole breaks down what a lead magnet should be (hint: it's not just an email grab) and how to reverse-engineer your content to drive high-ticket conversions. If you're building a list, selling online, or scaling your offers, this is your no-BS guide to crafting lead magnets that actually work.

Get your popcorn and settle in to hear more about:

 🦄 Why your lead magnet might be hurting your brand

 🦄 How to create a high-converting "Costco sample" experience

🦄 The art of open loops: give one solution, spark two new problems

🦄 Why instant gratification is key to lead magnet success

🦄 The secret to reverse-engineering from your end offer

🦄 Common mistakes to avoid (like weak-ass workbooks)

For even more money making strategies, hop on over to the Facebook group! 

Ready to attract unicorn clients!? Book a call with the Wonder Team!

And as always, for more trouble go to Real Unicorns Don't Wear Pants!