Black Friday can be either be a goldmine, or a complete distraction. And if you're procrastinating and overthinking whether you should jump in or skip it this year, this episode is for you.

I'm breaking down exactly when Black Friday makes sense for your business and when it doesn't. 

You'll learn the biggest mistakes people make (like deciding the night before to participate... oops, I’ve been guilty of this), how to choose between cash flow vs. lead generation goals, and what types of offers actually work without undermining your brand authority.

Plus, I'm sharing my 7-day Black Friday framework that you can use to plan a profitable sale without the overwhelm.

If you’re ready to sell this Black Friday without undermingin your brand, message me 'BF25' on Instagram to download my 7-Day Black Friday Flash Sale Guide.

Or simply click here to access for free: fastforwardamy.com/bf25

Do you want to make 2026 your richest year ever? Rich in money, energy, health and time? Sign up for my free Get Rich in 2026 Challenge from January 19-22, every morning at 9AM. 4 days of assignments and clear action steps, including replays and summaries! Sign up for free at fastforwardamy.com/getrichin2026.

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