Fail To Win: From Passion To Profit

I was diagnosed with a muscle disease as a kid, and a few weeks ago I found out I also have lipedema. Running has always been extra hard for me. When I graduated high school, I was thrilled I'd never have to run again. 15 years later, I willingly signed up for a fitness race - something I never believed I’d willingly do!

Up until 3 weeks before, I was convinced they'd ask me to leave the course because I was too slow. Then something clicked, and I finished in 57 minutes and 43 seconds.

In this Fail to Win podcast episode I tell you the 1 thought I didn't allow into my head, why I stopped saying "I hate leg day", what happened when the start shot went off and everyone passed me, and why the people around you should believe in you almost delusionally.

If you're scaling and you want to be surrounded by people who believe in you that much, my Selfmade Millionaire Mastermind is where I coach women scaling toward €1M and beyond. 

Apply here: https://fastforwardamy.com/applicationformeng

Everyone’s feed is full of AI-slop, but luckily you can still stand out from the crowd thanks to your authentic personality. If you want to know how, sign up for my brand-new Follower Framework webinar. In just 3 steps, you’ll turn views into followers and customers with simple, organic content that’s truly ‘you’. Sign up for free at fastforwardamy.com/follower

• Follow me on Instagram for more business and mindset tips: instagram.com/fastforwardamy
• Discover my free trainings and ebooks: fastforwardamy.com/freeresources

Second car recording, still driving to my team retreat, and this one started with a question I wrote in my journal in Bali while I was stuck in bed with Bali belly.

If you really want something and it's still not working, maybe you just don't want it badly enough. That's what I wrote down, and it stung, because I'm hard on myself. I set the bar high and I've missed plenty of goals I cared about.

So I sat with it until I found an answer I actually believe: results equal motivation times system times environment times capacity.

In this Fail to Win podcast episode I walk you through all 4, with real examples from my own life, like why my PT comes to my house, the 1 room I made camera-ready, how my podcast gets out every Tuesday, and the client whose story made me stop her mid-sentence.

Get the free tutorial and prompt I use to turn every podcast into a newsletter, blog, quotes and carousels here: https://fastforwardamy.com/contentbuddy 

If you're scaling fast and building a team, my Selfmade Millionaire Mastermind has a retreat coming up in Greece. Apply here: fastforwardamy.com/applicationformeng 

Everyone’s feed is full of AI-slop, but luckily you can still stand out from the crowd thanks to your authentic personality. If you want to know how, sign up for my brand-new Follower Framework webinar. In just 3 steps, you’ll turn views into followers and customers with simple, organic content that’s truly ‘you’. Sign up for free at fastforwardamy.com/follower

• Follow me on Instagram for more business and mindset tips: instagram.com/fastforwardamy
• Discover my free trainings and ebooks: fastforwardamy.com/freeresources

At the start of this year I hit a ceiling in my business, and I knew exactly how I'd broken through every ceiling before it: on grit, adrenaline and a stubborn amount of willpower. This time I didn't want to.

I've been building this business for about 10 years. I rebuilt my entire product suite a few years ago when my health wasn't doing well, and I'm genuinely proud of my clients, my team and the money I've made. I still want to grow and reach more women, and somewhere in January I realised that the next stage wasn't going to come from pushing harder. It was going to come from building a lot of boring stuff in the back end that I'd been avoiding for years.

In this Fail to Win podcast episode I talk about why your business has a set point, why quitting at the ceiling means rebuilding to that exact same ceiling, what my dad's 10 km rowing habit taught me, and the fitness race I was convinced they'd pull me out of.

If you're scaling and you recognise yourself in the messy middle of all this, my Selfmade Millionaire Mastermind is built for exactly this season. Apply here: fastforwardamy.com/applicationformeng

If you're in Belgium or the Netherlands, come to my business scaling event on Wednesday 18 November: https://imperfectevent.com

Everyone’s feed is full of AI-slop, but luckily you can still stand out from the crowd thanks to your authentic personality. If you want to know how, sign up for my brand-new Follower Framework webinar. In just 3 steps, you’ll turn views into followers and customers with simple, organic content that’s truly ‘you’. Sign up for free at fastforwardamy.com/follower

• Follow me on Instagram for more business and mindset tips: instagram.com/fastforwardamy
• Discover my free trainings and ebooks: fastforwardamy.com/freeresources

Are you working in your business... or on your business?

In today’s episode, I’m pointing out 11 red flags that keep entrepreneurs stuck - and no one’s safe from these destructive habits (not even me!). From doomscrolling to obsessing over Canva designs, these habits can be sneaky and sabotage your business growth.

But don’t worry, I’ve also created a FREE checklist with the 10 daily and weekly fixes that will actually move your business forward massively. These are the same actions that helped me build a 7-figure business - and I’m giving them to you for free.

DM me the word PITFALLS (or valkuilen) on Instagram @fastforwardamy or @eigenbaas.be and I’ll send you the guide with the 10 fixes so you can work ON the business from now on, or download it on fastforwardamy.com/pitfalls.

Or find out what you are spending too much time on as CEO today and what’s holding back your growth: use my free 7-Figure Founder Scan at fastforwardamy.com/founderscan.

This episode was originally published in April 2025 so references of dates and seasons might be outdated, but the content and strategies are not.

If you’re already doing multi-six figures and ready to scale with high-level coaching, this is for you. Apply via  forwardamy.com/applicationformeng and let’s see if we’re the right fit to grow your business to the next level.

Everyone’s feed is full of AI-slop, but luckily you can still stand out from the crowd thanks to your authentic personality. If you want to know how, sign up for my brand-new Follower Framework webinar. In just 3 steps, you’ll turn views into followers and customers with simple, organic content that’s truly ‘you’. Sign up for free at fastforwardamy.com/follower

• Follow me on Instagram for more business and mindset tips: instagram.com/fastforwardamy
• Discover my free trainings and ebooks: fastforwardamy.com/freeresources

Are you tired of hustling non-stop and still not seeing the freedom you dreamed of when you started your business? In this episode, I dive into how you can break free from the constant grind and start earning smarter, not harder. Learn how to increase the value of your time, stop trading hours for dollars, and finally build a business that supports the life you want.

Find out what you are spending too much time on as CEO today and what’s holding back your growth: use my free 7-Figure Founder Scan at fastforwardamy.com/founderscan.

PS: Ready to create passive income streams that give you real freedom? Join my Passive Income Formula training here: fastforwardamy.com/passiefinkomenformule

This episode was originally published in September 2024 so references of dates and seasons might be outdated, but the content and strategies are not.

Everyone’s feed is full of AI-slop, but luckily you can still stand out from the crowd thanks to your authentic personality. If you want to know how, sign up for my brand-new Follower Framework webinar. In just 3 steps, you’ll turn views into followers and customers with simple, organic content that’s truly ‘you’. Sign up for free at fastforwardamy.com/follower

• Follow me on Instagram for more business and mindset tips: instagram.com/fastforwardamy
• Discover my free trainings and ebooks: fastforwardamy.com/freeresources

Is your business doing well in terms of revenue, but do you barely have any profit to show for it? In 2023, I had noticed our profit margin was dropping drastically and vowed to elevate it again. Now, with pride, I can say that in the middle of 2024, we had already crossed our break-even point, and the rest of the year would be pure profit. In this episode, I share the five critical strategies that transformed my profit margins and can help you achieve the same financial success.

Do you want to start tracking your business data for better results? Download my free tracking sheet here: fastforwardamy.com/trackingsheet

Or find out what you are spending too much time on as CEO today and what’s holding back your growth: use my free 7-Figure Founder Scan at fastforwardamy.com/founderscan.

This episode was originally published in July 2024 so references of dates and seasons might be outdated, but the content and strategies are not.

Everyone’s feed is full of AI-slop, but luckily you can still stand out from the crowd thanks to your authentic personality. If you want to know how, sign up for my brand-new Follower Framework webinar. In just 3 steps, you’ll turn views into followers and customers with simple, organic content that’s truly ‘you’. Sign up for free at fastforwardamy.com/follower

• Follow me on Instagram for more business and mindset tips: instagram.com/fastforwardamy
• Discover my free trainings and ebooks: fastforwardamy.com/freeresources

In this episode, we dive into the habits that set wealthy entrepreneurs apart, particularly how they buy back time by investing in convenience. Whether it’s outsourcing tasks or upgrading your lifestyle, convenience is a game-changer in both personal and business success. I’ll share real-life examples and insights on how leveraging convenience can help you boost productivity and revenue. You’ll also learn how to apply this mindset in your own business to create more time for what matters most.

Ready to start leveraging your time and growing your business? Download my free Content Buddy Tutorial now to turn one piece of content into 10 pieces of content in under 20 minutes. Download for free by messaging me ‘buddy’ on Instagram @fastforwardamy or get it here: fastforwardamy.com/contentbuddy

Or find out what you are spending too much time on as CEO today and what’s holding back your growth: use my free 7-Figure Founder Scan at fastforwardamy.com/founderscan.

This episode was originally published in November 2024 so references of dates and seasons might be outdated, but the content and strategies are not.

Everyone’s feed is full of AI-slop, but luckily you can still stand out from the crowd thanks to your authentic personality. If you want to know how, sign up for my brand-new Follower Framework webinar. In just 3 steps, you’ll turn views into followers and customers with simple, organic content that’s truly ‘you’. Sign up for free at fastforwardamy.com/follower

• Follow me on Instagram for more business and mindset tips: instagram.com/fastforwardamy
• Discover my free trainings and ebooks: fastforwardamy.com/freeresources

Are you struggling to keep up with content creation? Think you need a fancy studio, expensive professional photos, or a full day to batch your content? Think again.

In this episode, I’m sharing 6 powerful shifts that will help you create more content, faster—without it taking over your life. From shifting your mindset to leveraging AI, I’ll show you how I produce daily content while running a business (and without endless expensive, timeconsuming photoshoots!).

Ready to make content creation effortless?

Get my free AI-powered content repurposing prompt & tutorial here that turns one piece of content into 11 pieces: https://fastforwardamy.com/contentbuddy

Or find out what you are spending too much time on as CEO today and what’s holding back your growth: use my free 7-Figure Founder Scan at fastforwardamy.com/founderscan.

This episode was originally published in February 2025 so references of dates and seasons might be outdated, but the content and strategies are not.

If you’re already doing multi-six figures and ready to scale with high-level coaching, this is for you. Apply via  forwardamy.com/applicationformeng and let’s see if we’re the right fit to grow your business to the next level.

Everyone’s feed is full of AI-slop, but luckily you can still stand out from the crowd thanks to your authentic personality. If you want to know how, sign up for my brand-new Follower Framework webinar. In just 3 steps, you’ll turn views into followers and customers with simple, organic content that’s truly ‘you’. Sign up for free at fastforwardamy.com/follower

• Follow me on Instagram for more business and mindset tips: instagram.com/fastforwardamy
• Discover my free trainings and ebooks: fastforwardamy.com/freeresources

Are you feeling exhausted and struggling to stay motivated throughout the week? I used to hit Friday completely drained, relying on wine, snacks, or just crashing in bed. But after years of trial and error, I’ve developed a system that helps me maintain high energy levels without nearing burnout.

In this episode, I’m sharing 5 key things I do every week to keep my motivation high, structure my days for peak performance, and actually enjoy my work while making money.

If you’re tired of feeling behind and overwhelmed, this episode is for you.

💡 Download my free Energy Sheet to track and improve your energy levels: https://fastforwardamy.com/energy

This episode was originally published in April 2025 so references of dates and seasons might be outdated, but the content and strategies are not.

Everyone’s feed is full of AI-slop, but luckily you can still stand out from the crowd thanks to your authentic personality. If you want to know how, sign up for my brand-new Follower Framework webinar. In just 3 steps, you’ll turn views into followers and customers with simple, organic content that’s truly ‘you’. Sign up for free at fastforwardamy.com/follower

• Follow me on Instagram for more business and mindset tips: instagram.com/fastforwardamy
• Discover my free trainings and ebooks: fastforwardamy.com/freeresources

What if you had to start your business all over again? No audience, no product, no followers? 

In this episode, I walk you through exactly what I would do if I had to build my online business from scratch today.

You'll learn:

• The first things to do when you have no audience
• How to start building visibility and trust for free
• My go-to system to turn one piece of content into 10
• How to test product ideas and sell before you build
• What to prioritize if you only have 2 hours per week

⚡ Grab my Content Buddy Tutorial to turn one video into 10 content pieces with the help of ChatGPT here: https://www.fastforwardamy.com/contentbuddy

💥 Do you want to start your own online business? Download my free Online Business Checklist: http://fastforwardamy.com/onlinebusinesschecklisteng

This episode was originally published in May 2025 so references of dates and seasons might be outdated, but the content and strategies are not.

Everyone’s feed is full of AI-slop, but luckily you can still stand out from the crowd thanks to your authentic personality. If you want to know how, sign up for my brand-new Follower Framework webinar. In just 3 steps, you’ll turn views into followers and customers with simple, organic content that’s truly ‘you’. Sign up for free at fastforwardamy.com/follower

• Follow me on Instagram for more business and mindset tips: instagram.com/fastforwardamy
• Discover my free trainings and ebooks: fastforwardamy.com/freeresources