Feel like you're always behind on what the next big thing is?

Jonathan Goodman's got you. Listen in on this fireside chat from the Raise The Bar Fitness and Business Conference with Nick Lambe and Derek Mendoza.

• How to create your own crystal ball so you know what's coming next in the fitness industry
• The 17-year janky journey of content writing that led to Jonathan's success (and lessons you can take with you to make yours less janky)
• The 10% Principle to test if you're stuck between two target markets

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The Obvious Choice is sponsored by Unbound Merino. They're so good that Jonathan owns 12 of their black v-necks, and it's all he wears. Comfortable, moisture-wicking, good-looking, and requires no washing for weeks on end. Visit unboundmerino.com and use code GOODMAN to get 10% off your first purchase so you can look great on and off the gym floor. 

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The Obvious Choice is presented by QuickCoach.Fit, free professional software for fitness and nutrition coaches that raises the value of what you do by delivering a good-looking, aesthetically clean program every time. Join 23,000+ users and claim your free account at www.QuickCoach.Fit.

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