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90% of consultants and agencies in the US are between $300,000 and $3 million in revenue.
If you’re in that bucket and you’re listening to this, what would you do $1 million of free flowing cash flow each year?
If you don’t think that’s possible, you’re probably stuck in a traditional agency revenue model.
In this episode of The Innovative Agency, I interviewed Jeff Pedowitz, President and CEO at the Pedowitz Group, about innovation around agency pricing models.
What we talked about:
- What’s broken about the traditional revenue model
- How value-based pricing works
- 3 myths that keep agencies from unlocking passive revenue
- Salons and tiered subscriptions
Check out this resource we mentioned during the podcast:
- Pedowitz Group’s Revenue Marketing University
To hear more from Innovative Agency owners, listen to The Innovative Agency podcast on Apple Podcasts, Spotify, or on our website.
By Sharon Toerek5
3333 ratings
90% of consultants and agencies in the US are between $300,000 and $3 million in revenue.
If you’re in that bucket and you’re listening to this, what would you do $1 million of free flowing cash flow each year?
If you don’t think that’s possible, you’re probably stuck in a traditional agency revenue model.
In this episode of The Innovative Agency, I interviewed Jeff Pedowitz, President and CEO at the Pedowitz Group, about innovation around agency pricing models.
What we talked about:
- What’s broken about the traditional revenue model
- How value-based pricing works
- 3 myths that keep agencies from unlocking passive revenue
- Salons and tiered subscriptions
Check out this resource we mentioned during the podcast:
- Pedowitz Group’s Revenue Marketing University
To hear more from Innovative Agency owners, listen to The Innovative Agency podcast on Apple Podcasts, Spotify, or on our website.

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