Semil Shah shares a valuable investor’s perspective on the business of podcasting for episode 73 of The Wolf Den. Semil is a venture capital advisor and investor, an active blogger and columnist, and was part of the team that developed and marketed the Swell podcast discovery and listening app that was acquired by Apple last year. Semil gives Adam his recommendations on the ideal podcast episode length, along with some tips on organizing and structuring a podcast, all of which come from listening data. He also takes on the divide between iOS and Android when it comes to support for podcasting, and what that means for the future of Apple’s CarPlay and mobile listening in the car. Finally, Semil provides some advice for entrepreneurs looking to fund podcasting startups.