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Luke Florian’s career started when he purchased his 1st duplex at 18 years old with savings from a paper route and has since grown to a portfolio of small to mid-size apartments totaling over $20 million. He is currently converting a hotel into 25 boutique/luxury apartments and closing on 1st of Storage Facility this spring. From wholesaling & rehabbing to buying, holding, and managing his portfolio, he has done over 800 deals to date.

[00:01 - 06:25] Opening Segment

• Let’s get to know Luke Florian
• Luke’s Competitive Beginnings

[06:26 - 16:34] Insurance Disasters and Barriers

• Keep away from disasters due to wrong insurance
• Diversifying to other asset classes
• Luke’s recent redevelopment project
• The Barrier to Entry to Real Estate

[16:35 - 23:26] 800+ Deals in 17 Years

• Start and create your platform 
• Luke talks about notorious contractors
• 500 apartments and 500k sq. feet self-storage vision
• The importance of freedom, flexibility, and lifestyle

[23:27 - 30:11] THE FINAL FOUR

• What's the worst job that you ever had?
  • Roofing
• What's a book you've read that has given you a paradigm shift?
  • Traction
• What is a skill or talent that you would like to learn?
  • Guitar
• What does success mean to you?
  • Freedom of time

Connect with Luke through [email protected], Facebook, Instagram, and LinkedIn. 

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Resources Mentioned:

• Rich Dad Poor Dad

Tweetable Quotes:

“You got to stand behind what you do.” - Luke Florian

“You really got to have that scope in place to have a clear vision moving forward for your projects.” - Luke Florian

“Time is all we ultimately have… and real estate gives that to us.” - Luke Florian

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