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Demand Side Data Management comes from the notion to provide value to customers as our highest outcome and has been around as a concept for demand side data quality for a while. We let the consumer decide what data quality he needs to create value with the data.
Aiko Yamashita, Senior Data Scientist at the CoE at DNB, and Karl-Aksel Festø, Head of Advanced Analytics CoE at DNB, gave their input to these questions, supported by examples form their work at DNB.
We talked about:
By Winfried Adalbert Etzel - DAMA NorwayDemand Side Data Management comes from the notion to provide value to customers as our highest outcome and has been around as a concept for demand side data quality for a while. We let the consumer decide what data quality he needs to create value with the data.
Aiko Yamashita, Senior Data Scientist at the CoE at DNB, and Karl-Aksel Festø, Head of Advanced Analytics CoE at DNB, gave their input to these questions, supported by examples form their work at DNB.
We talked about:

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