There used to be just a couple of ways a customer could interact with your company. Now there are a dozen.

 

Brand unity is desperately important, and at the foundation of consistent messaging is… design.

 

In this episode, I interview Angela Hill, CEO of Incitrio, about the importance of design in branding.

 

What we talked about:

 

- Design is crucial despite the prevalence of other methods & tactics in marketing

 

- Crowdsourcing your logo just won’t work

 

- 4 marketing packages & access levels

 

- The steps in developing monthly marketing retainers

 

To hear more from Innovative Agency owners, listen to The Innovative Agency podcast on Apple Podcasts, Spotify, or on our website.