Pattern Shift

#92 - Scaling up Without losing your Creative Spark - ‘Handwerkbeurs Edition'


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Textile crafting is not just a creative outlet; it’s a growing industry filled with passionate entrepreneurs navigating sustainability and market challenges. From unique yarn offerings to balancing day jobs, these makers share their stories of perseverance and ambition. 
• Importance of sustainability in textile crafts 
• The journey from hobbyist to business owner 
• Challenges in competing with online marketplaces 
• Insights into marketing and communication strategies 
• Personal stories from various artisans at Handwerk Beurs 
• The need for community and support among craft business owners 
• Emphasis on ethical practices in marketing and customer engagement 
• Aspirations for growth and expansion in crafting businesses 
• Discussion on the balance between creativity and commerce 
• Exploration of unique products that meet modern consumer needs

 You know me as a guide, mentor and teacher, but I've also set off on a new adventure, coaching. Coaching gets a bad rep sometimes, but when it's done right, it can be really transformational. As part of my coaching education, I'll soon need to do real coaching sessions. And it could be a really great opportunity for you to experience it at no or low cost. If you've ever been curious about working with me in this way, now's the time. Just send me an email: [email protected]

This episode was sponsored by Ja, Wol. I promote my own services and products in my podcast rather than working with sponsors. I will share the odd-discount for things I fully support and use.

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Pattern ShiftBy Saskia de Feijter

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