As we culminate this Business Monday series with Sam and Travis, we'll look at the 1982 Tylenol's Chicago Crisis and the rise of social media as an extended marketing platform. Join us to uncover the reality behind 'raving fans,' the value of building relationships within an industry, and ways to amplify their effects on your business development. Stay tuned!
Key takeaways to listen for
- Tylenol’s rise from their 1982 Chicago Crisis
- What it means to be a ‘raving fan’ of a company
- Practical utilization of the ‘raving fan’ as a marketing strategy
- Social media’s power to market everything
- Ways to strengthen your connection with a ‘raving fan’
- How businesses are built
Resources Mentioned In This Episode
- TYLENOL®
- Southwest Airlines
- TSA PreCheck®
- Clear
- Userpilot
- EP03: Power and Influence
- Facebook
- John C. Maxwell
About Sam Salah and Travis Revelle
Former corporate executive Travis Revelle switched to entrepreneurship in the internet and healthcare sectors, founding many successful businesses and raising hundreds of millions of dollars for his clients.
Sam Salah is a well-known businessperson and a lifelong serial entrepreneur interested in everything from technology to high-performance vehicles.
This episode is suitable for the C-Suite, entrepreneurs, business leaders, managers, and front-line employees because each of them is a wealth of material and a powerhouse when combined.
Connect with Sam and Travis
LinkedIn: Travis Revelle | Sam Salah
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