Rob Long tackles the confusion of what makes a TV show right for broadcast vs. streaming

A Case of Mistaken Identity

When you’re filming a movie or a television show, when it’s the last shot of the day, the first assistant director will call out, “This is the Martini Shot!” I call these stories “Martini Shots” because they’re exactly the kinds of stories we tell — and lessons we learn — after we’ve wrapped for the day. - Rob Long theankler.com

TV & Film

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Rob Long worked on the Paramount lot 15 years, and the pilot of Lenny & Squiggy — a spinoff of Laverne & Shirley — was a ghost that haunted the grounds, so mercilessly rejected by a focus group that the tape disappeared. Forever. Which makes Rob wonder: How can one hack a hackneyed system where random people are selected to give an opinion on your show — and the studio listens? There are ways. Ethics aside, of course.
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Lessons of 'Lenny & Squiggy'

Everybody knows that one William Goldman quote: “Nobody knows anything.” But, Rob Long asserts, sometimes, people know something you don’t. And that’s where the mystery of the industry lies. Because as much shakra and selenite crystal as you can harness, your fate lies in the hands of others, and that can require going to desperate measures to maintain your sanity.
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Gaslit in TV Land

Movie stars and aristocrats are just like you and me: They put their trousers on one leg at a time. We don’t really have a proper aristocracy anymore, so there goes half that saying. But do we even have stars? Rob Long considers what a star was, what a star is, and what it means for the industry. Also, if you should wear a t-shirt with your name on it. 
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Famous vs. Unfamous

Rob knows a quote . . . from which Chinese philosopher, he’s not sure. It goes, “If you sit by the river long enough, you will see the body of your enemy float by.” Showbiz translation: If you stay in Hollywood long enough, you’ll see Paramount bought and sold many times over.
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Paramount: Buy, Sell, Fight

No doubt, the internet and technology vastly improved the tedious labor of writing scripts and making revisions. But Rob Long believes something was lost in the disappearance of an actual paper trail: Archaeological artifacts that reveal the process of jokes moving, characters losing lines, and test audiences wanting (and getting) a happy ending. And it turns out, like his friend, you didn’t even need to read Save the Cat! to learn how to write TV. All you needed was to roll up your sleeves and sift through the studio garbage. 
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A Case of Mistaken Identity

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