The company Color has taken innovative approaches to varied aspects of public health.  From at-home kits that can assess cancer risk, to efforts to curb COVID19, to finding attractive ways to make health care more accessible, Color has launched an array of programs that seek to improve public health.  Dr. Alicia Zhou is the Chief Science Officer of Color.  We discuss Color's efforts in cancer and disease detection, it's inroads into personalized, precision medicine, and a look at how technology may enable improved access to quality health care. Color is also a leader in constructing modern biobanks, repositories of data that can help shape healthcare outcomes in diverse communities. We also discuss careers in this evolving space, and how the business is adapting to a changing health care  delivery landscape in positive ways that benefit the patient and the system as a whole.