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In Episode 3 of this season's Digital and Dirt podcast, Ian is joined by Claudia Damas, CEO of Altermark, to discuss multicultural insights and her leadership role in the Out of Home industry. To learn more about this episode, check out Lamar's blog linked here - programmatic.lamar.com/posts/claudia-damas


00:00 - 10:50 Introducing Claudia Damas & Getting Started 
10:58 - 13:54 Multicultural Division Launch 
14:00 - 21:02 The Latin Culture 
21:09 - 23:58 The Caribbean and Latin America 
24:05 - 33:31 Transition from WPP to Altermark 
33:36 - 35:45 Photography and Videography Within OOH
35:58 - 37:57 Advice to Publishers and Agencies 
38:07 - 42:55 Advice to Males and Females Working In OOH