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Above Avalon Episode 19: Selling the iPhone Killer
In this episode, Neil discusses David Pierce's Apple Watch article published in Wired as well as Apple's broader Apple Watch marketing strategy. Additional topics include the strategy behind a new 4-inch screen iPhone, and how Chanel's move to embrace e-commerce reflects the continued changing luxury retail landscape.
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By Neil Cybart
4.8
137137 ratings
In this episode, Neil discusses David Pierce's Apple Watch article published in Wired as well as Apple's broader Apple Watch marketing strategy. Additional topics include the strategy behind a new 4-inch screen iPhone, and how Chanel's move to embrace e-commerce reflects the continued changing luxury retail landscape.
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