There is only one genuine battle for the wrist, and it is between Fitbit and Apple Watch. Episode 78 is all about Apple Watch Series 2 and Apple putting Apple Watch on a fitness detour. We begin by going over the impressions I get from using Apple Watch Series 2 for the past few weeks. The discussion turns to the strategy behind the new Apple Watches. We then take a deep dive into the Apple Watch's competitive landscape and why Fitbit is being underestimated. The episode concludes with a closer at why Fitbit is succeeding and Apple's goal in going after Fitbit. To become an Above Avalon member, visit AboveAvalon.com/membership.