Accelerate Your Business Growth

Welcome to another episode of "Accelerate Your Business Growth," where Diane Helbig and special guest Henrik Muller-Hansen delve into the transformative shift towards consumer-driven solutions in the market. In this episode, Henrik discusses how evolving consumer behavior influences demand and highlights the challenges of changing traditional manufacturing methods and global supply chains. We explore the impact of macroeconomic factors like interest rates on consumer purchasing power and the importance of local production on demand, especially in mitigating disruptions caused by events such as pandemics and political divides.

Henrik Müller-Hansen is the founder/CEO of Gelato, a software company that gives ecommerce businesses around the globe instant access to the world’s largest production on-demand network. By facilitating global trade through local production, high-quality custom products can be sold globally affordably and sustainably.

Henrik holds a masters of science and engineering with a concentration in managerial economics from the Stockholm School of Economics. He has also been a member of the Swedish Navy’s Underwater Demolition Team.

If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

**The Rise of the Creator Economy**: "The creator economy coupled with these global software platforms and marketplaces have really leveled the global playing field to the point where an individual designer can almost compete head to head with Gap."

— Henrik Muller-Hansen 00:31:02

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Welcome to another enlightening episode of "Accelerate Your Business Growth"! I'm your host, Diane Helbig, and today we're joined by a special guest, Mischa Zvegintzov. Mischa is not only a seasoned sales expert and the founder of Influence Army, but he's also a master in the art of podcast guesting. Having transitioned from the demanding world of telemarketing, Mischa now leverages his experience to thrive in the dynamic landscape of online marketing and millennial engagement.

In this episode, Mischa shares invaluable insights on how to become an effective podcast guest, from crafting personalized pitches to elevating your energy levels with engaging stories. He delves into practical strategies for introverts to confidently show up as their best selves and emphasizes spiritual centering to stay true to oneself. With 20 podcast appearances in just the first quarter of this year, Mischa provides a proven blueprint for using podcast guesting to build influence without costly advertising.

We explore the myriad benefits of podcast guesting, including collaboration opportunities, network expansion, and improved communication skills. Plus, Mischa offers actionable tips for finding your ideal podcasts and making compelling invitations to hosts. Whether you're a small business owner, a coach, or simply someone looking to amplify your message, this episode is packed with strategies that can transform your business and personal growth. Be sure to get Mischa’s guide as well.

If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

The Challenge of Social Media Marketing: "But most people that I see run out of money before they're able to become ROI positive."

— Mischa Zvegintzov 00:02:08

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Welcome back to "Accelerate Your Business Growth"! In today's episode, we have a very special guest, Steffen Hedebrandt, CMO at Dream Data. Steffen is an expert in connecting marketing activities with revenue and has a deep understanding of scaling the commercial side of a business. We're excited to dive into the fascinating topic of revenue attribution and the customer journey. Together, we explore why it's essential for business owners to understand their customer journey map, the significance of attribution modeling, and how to track customer touchpoints effectively. Steffen also shares valuable insights into current B2B marketing trends and the importance of targeting the right audience. This episode is packed with actionable strategies to help you optimize your marketing efforts and drive real business growth.

If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

Understanding Customer Journeys: "Attribution, the discipline, is about mapping all the touches that took part in the customer journey and then assigning different values to them depending on what it is that you're trying to study."

— Steffen Hedebrandt 00:04:33

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Welcome back to another episode of "Accelerate Your Business Growth," where we delve into the dynamic world of affiliate marketing strategies and business development. Today, we are thrilled to have Enelin Toneva join us. Enelin is a leader in affiliate marketing, having successfully launched over 40 programs and onboarded thousands of affiliates, generating significant revenue through innovative referral strategies. In this episode, Enelin shares her invaluable insights on crafting successful affiliate marketing campaigns, the integration of influencer marketing into digital strategies, and the challenges businesses face in managing affiliate programs. Get ready to gain actionable advice on optimizing your marketing efforts and navigating the evolving landscape of digital partnerships.

If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results. 

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Welcome back to another insightful episode of Accelerate Your Business Growth! Today, we have a special guest, Adam Pisk, co-founder of the remote-only outsourcing enterprise, BruntWork. With over 25 years of experience in sales and operations leadership, Adam is an expert in harnessing the power of global outsourcing, specifically in regions like the Philippines, to reduce operational costs and drive scalable growth for businesses of all sizes. In this episode, Adam discusses the immense value outsourcing can bring to small businesses, the benefits of combining AI technology with a global workforce, and critical tips on hiring and managing remote teams effectively. If you're curious about outsourcing but feel a little uncertain, this conversation will provide the insights and confidence you need. Connect with Adam on LinkedIn.

If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

Streamlining Freelance Hiring: "Our process is and we recruit for free. So the the onus is on us. We have a discovery call with a client, try and understand what they're trying to achieve. So we help them define the role of the person that they're doing."

— Adam Pisk 00:04:51

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Welcome back to another episode of "Accelerate Your Business Growth," where we delve into key strategies for business innovation and development with Kat Newport. In this episode, Kat shares her expertise on leveraging conflict to drive positive change within organizations. Tune in as we explore the art of turning disagreements into creative solutions, the importance of empathetic leadership, and how maintaining healthy conflicts can be instrumental in an organization's success. Whether you’re dealing with internal team dynamics or navigating tough negotiations, this discussion will equip you with the insights you need to manage and utilize conflict effectively. Join us to learn how to think ‘SMART’ about conflict and transform potential disputes into opportunities for growth.

Kat Newport, ACC and CCP, Founder of Oculus Inc., is a dynamic leader and author. Specializing in leveraging conflict for growth, she empowers individuals and organizations with empathetic leadership grounded in authenticity, resiliency, and momentum, fostering positive change. She is also the author of Smart Conflict.

If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

Understanding Conflict Dynamics: "And the very first step to making sure that your conflict becomes something innovative or becomes something creative is you've got to know what you're arguing about. You have to know what the situation is." — Kat Newport 00:01:44

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Welcome to another insightful episode of "Accelerate Your Business Growth," where we explore crucial aspects of workplace dynamics and personal well-being that directly impact business success. Today, host Diane Helbig is joined by Candice Elliott. In this episode, we dive deep into the interconnectedness of work and home life, examining how personal challenges can spill over into professional environments and vice versa. Candice sheds light on the critical role of leader’s communication styles, the detrimental effects of hostile work environments, and the legalities surrounding them.

Candice Elliott is a Fractional CHRO and HR Mentor for business and non-profit leaders. She focuses on the intersection of public health, organizational and community development, helping leaders foster cultures of healing where they and their teams can thrive. She has a Masters in HR from Penn State, the SPHR certification and has been practicing HR in the US and internationally for more than 10 years. She is also a mom of 2 little boys.

If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

**Understanding Hostile Work Environments**: "A hostile work environment happens when a person's behavior negatively impacts the people that they work with or their employees, to an extent that it materially alters the terms of the employment." — Candice Elliott 00:14:30

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Welcome to this transformative episode of "Accelerate Your Business Growth," where we dive deep into the concept of generous leadership with our guest, Joe Davis from Boston Consulting Group. Today, Joe shares invaluable insights on the human aspect of leadership, emphasizing vulnerability, diversity, and the power of small acts of kindness. We explore how honesty and openness not only enhance team dynamics but also inspire greater creativity and dedication among team members. Joe also discusses the profound impact of embracing and understanding diverse experiences within the workplace, and how active listening and genuine engagement are key components of successful leadership. Whether it's through acknowledging a team member's effort or being candid about one's own limitations, Joe illustrates how these practices contribute to a more connected and productive work environment. Join us as we uncover how leaders can truly accelerate business growth by focusing on the humanity of their teams, fostering an atmosphere where every individual has the opportunity to thrive.

Joe Davis is the author of "The Generous Leader: 7 Ways to Give of Yourself for Everyone’s Gain" and a Managing Director and Senior Partner at the Boston Consulting Group (BCG). He serves as Chair of BCGs Center for Inclusion and Equity and is North America Regional Chair Emeritus. His practice area focus includes Public Sector, Retail, and People and Organization.

If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

Defining Generous Leadership: "I have my definition is as one who gives freely of themselves without expectation of direct personal benefit so others can develop, grow, and thrive at their full potential." — Joe Davis 00:01:31

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Welcome to this episode of "Accelerate Your Business Growth," where we dive deep into the strategic role of employee benefits in retaining top talent and aligning with business goals. Today's guest, Courtenay Shipley, shares her expertise in optimizing corporate-sponsored retirement plans to not only serve the interests of employees but also to support overarching business objectives. We discuss how benefits are often neglected or underrated by businesses and explore strategies to tailor these offerings more effectively. From addressing budget constraints to considering demographic changes and meeting the diverse needs of today’s workforce, Courtenay provides invaluable insights on creating a compelling and supportive workplace through thoughtful benefits planning.

Courtenay is the founder and Chief Planologist of Retirement Planology, a consulting and registered investment advisory firm for corporate-sponsored retirement plans. With a wealth of experience in the retirement plan industry, Courtenay not only offers her clients expertise in investment analysis, plan design, and employee education, but also helps them leverage their employee benefits in a way that supports their own business goals.

If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

**Employee Retention Strategies**: "And it's so important to have employee benefits, especially on the retirement plan side, that employees care about. Because if they don't care about them, you can offer anything, but that's not going to help reach the goals that you have for retaining people and for attracting really good new people." — Courtenay Shipley 00:01:56

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Welcome to a new episode of "Accelerate Your Business Growth," where we explore critical aspects of business operations and transactions, featuring insights from special guest Addison Adams, an expert in mergers and acquisitions. Today, Addison will guide us through the complexities surrounding buy-sell agreements, the intricacies of investor financing in manufacturing businesses, and the recent trends impacting mergers and acquisitions. We delve into the importance of adequate preparation, the valuation of businesses, and strategic considerations for business owners who might be thinking of selling. Whether you're aiming to gear up for growth, planning an exit strategy, or simply looking to stabilize your business for future transitions, this episode is packed with essential advice and realistic scenarios. Listen in as we uncover the vital steps to protect your business interests and maximize its potential value in the marketplace.

Attorney Addison Adams isn't just the founder of Adams Corporate Law – he’s California’s go-to voice on Mergers & Acquisitions. Addison's spent over two decades dedicated to closing deals across a range of industries. From formations & pivotal buyouts to navigating the nuances of VC financing, contract law & corporate governance, he brings stories, insights, & expert tips

If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

**Strategic Business Planning for Longevity**: "And I would start at the end, which is, what is the end of this business? What's the future? Are we growing it in order to sell it, or are we growing it in order to just run it as a cash cow deep into our retirement?" — Addison Adams 00:12:18

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