Accelerate Your Business Growth

Welcome back to "Accelerate Your Business Growth." I'm your host, Diane Helbig, and today we have a phenomenal guest joining us—Ari Galper, a renowned authority on trust-based selling. If you're tired of traditional sales tactics that feel forced and counterproductive, you're in the right place. In this episode, Ari compares the sales process to a therapist-patient relationship, emphasizing the importance of prospects "owning" their problems for effective

solutions. We dive into his innovative "trust-based languaging" approach, designed to foster integrity and understanding rather than just securing a yes.

Ari introduces us to terms like "hopium," describing unrealistic optimism in sales, and explains

why we need to eliminate phrases like "follow-up," shifting instead to requests for feedback to foster genuine dialogue. We also explore his transformative model called "Unlock

The Game,"j which minimizes the pain of rejection by focusing on trust and integrity instead of high-pressure tactics. We touch on common sales myths, discuss how to diffuse objections rather than create resistance, and understand why authenticity is key in every interaction. Whether you're uncomfortable with traditional sales methods or seeking to become a high-performing salesperson, this episode offers invaluable insights. So, sit back and get ready to learn how to sell with trust and integrity.

If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of

Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs,

webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

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See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome back to another episode of "Accelerate Your Business Growth" with your host, Diane

Helbig. Today, we’re delving into the art of selling more effectively to large organizations with our esteemed guest, John Smibert. John brings over 38 years of experience from US and Japanese IT corporations and has spent nearly two decades helping startups and small businesses transform their sales approaches. In this episode, John shares invaluable insights on building customer relationships through domain knowledge, understanding and conveying your unique promise of value, and the critical role of a sales consultant. We’ll discuss why successful sales hinge on guiding customers to new ways of thinking and aligning their visions with unique solutions, rather than just pushing products. John also introduces his engaging sales novel, "The Wentworth Prospect," which teaches vital sales lessons through the story of a young saleswoman navigating the challenges of the cybersecurity field.

Join us as we explore strategic sales strategies, the complexity of large organizational buying

processes, and the importance of focusing on the customers' perspective of value. Whether you’re a small business owner, a startup founder, or an aspiring sales professional, this episode is packed with wisdom to help you break through growth ceilings and accelerate your business growth. Tune in now to gain these crucial insights and more!

If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of

Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs,

webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

Learn more about your ad choices. Visit megaphone.fm/adchoices

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to another episode of "Accelerate Your Business Growth," the podcast where we dive deep into the nuances of growing your business with insights from top industry experts. I'm your host, Diane Helbig, and today we're thrilled to have Curtis Bateman, a seasoned business advisor from Startup Distillery, join us. In this episode, we'll explore three compelling alternatives to the high-pressure strategy of scaling your business.

Curtis will break down the differences between growth and scaling, shedding light on why scaling isn't always the ideal path. We'll discuss the potential downsides, from lifestyle changes to financial implications, and dive into viable alternatives such as untapped revenue streams, strategic partnerships, and exploring new markets. Through real-life examples, Curtis shares stories of businesses that creatively adapted during the pandemic, turning challenges into opportunities. We'll also cover crucial considerations for businesses contemplating scaling, including financial planning and assessing operational readiness. Diane and Curtis emphasize the importance of aligning business growth with personal happiness and long-term

sustainability.

Get ready for an insightful conversation that challenges conventional wisdom about scaling and

offers practical strategies for growing your business on your own terms. Stay tuned, and remember to check out more episodes at evergreenpodcasts.com. Let's get started!

If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of

Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in

their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises

to explore the many ways Diane can help you improve your business outcomes and results.

Learn more about your ad choices. Visit megaphone.fm/adchoices

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to another insightful episode of "Accelerate Your Business Growth" with your host, Diane Helbig. Today, we delve into the crucial topic of data literacy and how mastering it can future-proof your workforce. Joining Diane is Matt Cowell, CEO of QuantHub, who

brings a wealth of experience in leading product and technology teams. In this conversation, Matt unpacks the limitations of traditional learning models and champions the effectiveness of micro learning, where information is revisited in small, regular intervals. This approach mirrors modern practices in language learning and machine learning, significantly enhancing information retention and long-term learning.

Together, Diane and Matt explore how small business owners can implement these insights to

foster a data-driven culture. They discuss the importance of continuous learning, the pivotal role of curiosity in acquiring data skills, and practical strategies to make data less intimidating for teams. Matt shares how understanding and leveraging data effectively across all business

functions—from HR to marketing—can drive significant improvements and informed

decision-making.

Tune in to learn how embracing micro learning can transform your team's data competency and lead to higher efficiency, reduced stress, and a more innovative business environment. Plus, find out how you can connect with Matt Cowell and explore the resources offered by QuantHub to enhance your data fluency. Don't miss this episode packed with actionable insights to accelerate your business growth! Stay tuned as we dive into the world of data literacy with Diane Helbig and Matt Cowell.

If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of

Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in

their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises

to explore the many ways Diane can help you improve your business outcomes and results.

Learn more about your ad choices. Visit megaphone.fm/adchoices

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to another insightful episode of "Accelerate Your Business Growth" with your host, Diane Helbig. Today’s episode is all about scalable strategies to win customers, featuring the acclaimed MarTech expert and CEO of McGaw.io and UTM.io, Dan McGaw. Dan shares

invaluable advice for small business owners on carving out a niche in content marketing, navigating the competitive landscape with innovative approaches like direct mail, and the art of monetizing product features. We delve into effective marketing strategies for different product types, from door-to-door sales for local businesses to leveraging platforms like Product Hunt and AppSumo for SaaS products.

Dan emphasizes the importance of understanding customer needs, consistent content creation, and the critical role of tailored marketing strategies based on unique business strengths. Get ready to uncover practical tips on choosing the right tools, developing successful referral programs, and the power of customer feedback in driving product development. Plus, Dan offers listeners a free copy of his book, "Build Cool Shit," to further enhance your marketing toolkit. Tune in as we explore these game-changing strategies with one of the industry's leading

minds. Let’s dive in!

If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of

Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in

their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises

to explore the many ways Diane can help you improve your business outcomes and

results.

Learn more about your ad choices. Visit megaphone.fm/adchoices

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to another exciting episode of "Accelerate Your Business Growth," where

your host Diane Helbig dives deep into innovative strategies for small business

success. Today, we're joined by Michelle Cooper, the CEO of Alchemy Accounting and Bookkeeping, a Profit First Professional, and acclaimed author. Michelle has transformed her

once small accounting office into a thriving online business, incorporating coaching, consulting, and speaking. In this episode, Michelle emphasizes the critical shift from focusing solely on revenue to prioritizing profitability. She breaks down essential financial concepts, such

as gross revenue and profit margins, and explains how understanding these can ensure a more sustainable business model.

Michelle also addresses the importance of transparency in pricing, the societal norms around money, and how gratitude can transform your financial outlook. We'll explore practical steps for evaluating expenses, maintaining profitability, and communicating value to clients. Plus, don't miss Michelle's insights on how mindset profoundly impacts your financial health. Stay tuned as we uncover easy ways to increase your profit and create the financial future you desire.

If you are a small business owner or salesperson who struggles with getting the sales

results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in

their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises

to explore the many ways Diane can help you improve your business outcomes and

results.

Learn more about your ad choices. Visit megaphone.fm/adchoices

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to another insightful episode of Accelerate Your Business Growth, hosted by the ever-inspiring Diane Helbig. In today's episode, we have the privilege of diving deep into the world

of sales and customer service with our distinguished guest, Lee Salz. As a globally renowned sales management strategist and the CEO of Sales Architects, Lee brings a wealth of

knowledge and transformative strategies to help businesses differentiate their sales tactics.

We explore concepts like personalized customer service, effective relationship management, and the art of prospecting with a focus on authenticity. Lee also introduces innovative

sales theories, such as the 'Sales Crime Theory' and a strategic approach to voicemails that spark interest rather than expecting callbacks.

Throughout our conversation, Lee emphasizes the significance of post-sale experiences, highlighting the necessity of making clients feel special, drawing from both professional

insights and personal anecdotes. From crafting compelling outbound messages to the importance of a well-structured recap email after discovery meetings, this episode is packed with actionable advice to accelerate your business growth.

So, get ready to rethink your sales approach and learn how to truly sell different with insights from our expert guest, Lee Salz. Let's dive in!

If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in

their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises

to explore the many ways Diane can help you improve your business outcomes and

results.

Learn more about your ad choices. Visit megaphone.fm/adchoices

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to "Accelerate Your Business Growth," an insightful podcast series by Evergreen Podcast that dives deep into the strategies and philosophies driving today's successful

businesses. In this episode, our esteemed host Diane Helbig chats with Jeff Morrill, co-founder of the highly successful Planet Subaru and author of a transformative business book. Tune in as Diane and Jeff explore practical, low-cost business philosophies aimed at helping you

carve out your niche and foster positive contributions to the world.

Jeff sheds light on essential topics such as time and cost efficiency, making data-driven decisions, and the importance of differentiation in business. You'll discover why focusing on

unique selling points and values can set your company apart in competitive markets and how embracing a values-driven marketing approach can build lasting customer loyalty.

Throughout their engaging conversation, Diane and Jeff emphasize the critical role of effective

communication, inclusive hiring practices, and empowering teams by involving them in decision-making processes. With a blend of real-world examples—like Planet Subaru’s innovative approach to recruitment and community engagement—and actionable insights, this episode is a must-listen for anyone looking to refine their business strategies.

Join us as we uncover how aligning business practices with core values can lead to both social impact and financial success. Jeff Morrill’s perspective on leadership, integrity, and creating authentic customer relationships offers invaluable guidance for business leaders at every stage.

If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in

their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises

to explore the many ways Diane can help you improve your business outcomes and

results.

Learn more about your ad choices. Visit megaphone.fm/adchoices

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to another insightful episode of "Accelerate Your Business Growth" with your host, Diane Helbig. Today, we have an exceptional guest joining us, Barb Davids, the founder of Compass Digital Strategies and a seasoned digital marketer with over 25 years of

experience. Barb is known for her no-nonsense approach, delivering direct and results-oriented digital marketing solutions for ambitious business owners. In this episode, Barb shares her expertise on a variety of topics, including the evolving nature of blogging, optimizing your Google Business Profile, and effective strategies for increasing website traffic. She also dives into the impact of AI on digital marketing strategies and the importance of quality backlinks. Whether you're a small business owner or a seasoned marketer, this episode is packed with valuable nuggets that can help elevate your marketing game. So, tune in and learn from one of the best in the industry.

If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in

their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises

to explore the many ways Diane can help you improve your business outcomes and

results.

Learn more about your ad choices. Visit megaphone.fm/adchoices

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to another insightful episode of Accelerate Your Business Growth, hosted by Diane Helbig. Today, we're diving deep into the world of email marketing with the brilliant Kate Doster. In this episode, Kate shares her expertise on why focusing on quality over quantity in your email list can yield outstanding results. We'll explore effective strategies for engaging with your subscribers, the importance of aligning offers with audience needs, and how to cultivate genuine connections through authentic and value-driven emails.

Kate breaks down essential email types that can significantly boost your marketing efforts, from sneak peeks to last chance emails, and discusses the mindset shifts necessary to overcome fear and self-doubt in your email campaigns. Plus, she offers practical tips on personalizing your message, infusing personality into your emails, and maintaining a mission-driven approach. Whether you're a seasoned entrepreneur or just starting, this episode is packed with actionable advice to help you connect more deeply with your audience and drive growth. So, tune in and get ready to transform your email marketing game!

If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results. 

Learn more about your ad choices. Visit megaphone.fm/adchoices

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.