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What if my market feels saturated or crowded? What if it feels like everyone is doing the same thing as me?
Here are a couple ways to reframe the "saturated market" feeling, as well as three key steps to take.
In this episode we talk about creating Projects, and why this is one of the only real ways to differentiate yourself going forward.
While it's common for small business owners to get stuck on small metrics, here we look at some specific Projects that small business owners could create. We also talk about how these also become "assets" as you move forward as a business.
In this episode I talk a little about some of the challenges with creating content right when you're starting out. Then we dive into a bunch of ideas that you can execute on with a bias towards storytelling, contextual content and sharing ideas.
In this episode I chat with Nerida Bint, the creator of Lissome gyms (Newcastle and Maitland and now online.)
Nerida is a powerhouse. And, she's also kind, compassionate, focused and patient.
Nerida has a great vision for Lissome and she is definitely living into her values of community, excellence and courage. As I talk about near the end of this episode, it's clear that she is only just getting started.
This episode is a must for anyone starting or running a gym or studio looking to grow.
Nerida is on instagram: @neridabint and her website is lissome.net.au
When we have large, seemingly "insurmountable" challenges to face, we can often lose motivation, and become apathetic. For small business owners, this can be a very counter-productive situation. The interesting thing is that it is not "just" in the mind - in this episode we look at 4 steps we can take to "overcome" the lethargy of learned helplessness.
If you're finding yourself particularly flat, tired, or unmotivated in this time, you'll enjoy this episode!
Pete Jacobs is a world champion ironman triathlete, coach and business owner.
If you don't know where you want to go, your chances of getting there are slim.
(PS send me an email if you want to get a copy of the sheet that I outline in this: [email protected])
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