In this conversation, Nata Salvatori interviews Nichole Lauren, a photographer, attorney, and business coach, about her journey from law school to wedding photography and her experience monetizing a small audience. Nichole shares how she started her photography business in college and continued it through law school, eventually realizing that she wanted to pursue photography full-time. She discusses the initial reactions and skepticism she faced from friends and family when she decided to pivot her career. Nichole emphasizes the importance of not explaining or justifying oneself to others and the freedom that comes with embracing who you are. She also debunks the myth that a large following is necessary for success and shares how she has monetized her small audience through long-form content on YouTube and a strong email list. In this conversation, Nichole Lauren shares her experience of building a successful business on YouTube and Instagram. She discusses the types of content that have helped her grow her audience, including tutorials and educational videos. Nichole also talks about how she defines success for herself and how that has influenced her business decisions. She emphasizes the importance of focusing on profitability over popularity and how that can impact business growth and personal satisfaction. Nichole also shares her strategies for managing time and achieving a balance between work and personal life. She concludes by discussing the biggest lesson she has learned from building a business that aligns with her personal definition of success.

The Accidental CEO Podcast is more than just a podcast; it's a community of creative minds eager to transform their accidental titles into intentional successes. So, if you're passionate about what you do but unsure how to fall in love with the business side of things, let Nata guide you. Subscribe to the Accidental CEO Podcast and join a vibrant community of creative entrepreneurs ready to make their mark on the business world. Together, let's turn your passion project into your success story.

For full show notes and resources head to accidentalceo.co/podcast

Takeaways

• Don't be afraid to pursue your passion, even if it doesn't fit societal expectations or norms.
• You don't have to explain or justify your choices to others. Focus on what makes you happy and fulfilled.
• A large following is not essential for success. Long-form content, such as YouTube videos, and a strong email list can lead to passive income and monetization.
• Quality of leads is more important than quantity. Focus on building a loyal and engaged audience.
• Embrace your unique skills and experiences. They can be transferable and valuable in different industries or professions. Creating tutorials and educational videos can help grow an audience on YouTube.
• Defining success for yourself is important in making business decisions.
• Focusing on profitability over popularity can lead to business growth and personal satisfaction.
• Time tracking, theming days, and following creative energy can help manage time effectively.
• Building a business that aligns with your personal definition of success allows for unlimited potential and reinvention.
  
  Mentioned in this Episode
  1:1 Coaching with Nata
  Boost Your Confidence Workbook
  Accidental CEO
  
  Connect with Nichole
  Instagram
  Website

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In this episode, Nata Salvatori interviews Sasha Eburne, a virtual assistant and coach. Sasha shares her journey of starting her own business and the lessons she learned along the way. She emphasizes the importance of mindset and the combination of head and heart in achieving success. Sasha also discusses the VA way, which focuses on sales growth, mindset, and premium rates from the beginning. She encourages entrepreneurs to charge what they're worth and build a thriving business that allows them to have more freedom and flexibility. In this conversation, Sasha discusses the importance of mindset and personal development in building a successful VA business. She highlights the role of NLP (Neuro Linguistics Programming) in rewriting limiting beliefs and creating a new narrative. Sasha emphasizes the need for continuous learning and staying up to date with the latest trends in the industry. She also shares her advice for VA's starting out and the importance of setting premium rates. Sasha talks about the challenges she faced in hiring and the lessons she learned from those experiences. She concludes by sharing her contact information for those interested in her services.

The Accidental CEO Podcast is more than just a podcast; it's a community of creative minds eager to transform their accidental titles into intentional successes. So, if you're passionate about what you do but unsure how to fall in love with the business side of things, let Nata guide you. Subscribe to the Accidental CEO Podcast and join a vibrant community of creative entrepreneurs ready to make their mark on the business world. Together, let's turn your passion project into your success story.

For full show notes and resources head to accidentalceo.co/podcast

Takeaways

• The combination of head and heart is crucial for success in business.
• Charging premium rates from the beginning can lead to a more successful and fulfilling business.
• Mindset plays a significant role in overcoming roadblocks and achieving growth.
• Facebook groups are a powerful tool for networking, collaboration, and finding clients.
• Building a thriving business requires focusing on sales growth, mindset, and premium rates. Mindset and personal development are crucial for success in the VA business.
• NLP can help rewrite limiting beliefs and create a new narrative.
• Continuous learning and staying up to date with industry trends is important.
• Setting premium rates is essential for building a thriving VA business.
• Hiring the right people and letting go of the wrong ones is a valuable lesson.
  
  Mentioned in this Episode
  1:1 Coaching with Nata
  Boost Your Confidence Workbook
  Accidental CEO
  
  Connect with Sasha
  Instagram
  Website
  LinkedIn
  Facebook
  TikTok
  
  

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In this episode, Nata Salvatori interviews Paul Salter, a mindset and performance coach. Paul shares his journey from being a nutrition coach to becoming a hypno mindset and performance coach. He explains the power of hypnosis and how it can help clients overcome limiting beliefs. Paul also discusses common mindset blocks in high performers and the root causes of self-sabotage. Overall, the conversation highlights the importance of mindset in achieving success and offers insights into how individuals can unlock their full potential. In this conversation, Paul Salter, a mindset and performance coach, discusses various topics related to mindset and personal growth. He explores the fear of success and how it can be traced back to fear of abandonment. He differentiates between capital S sabotage (obvious detrimental behaviors) and lowercase sabotaging behavior (smaller actions that accumulate over time). Paul shares a memorable success story of a client who overcame trauma and achieved her goals through mindset coaching. He also discusses the challenges faced by high performers, the myth of work-life balance, and the future of mindset and performance coaching.

The Accidental CEO Podcast is more than just a podcast; it's a community of creative minds eager to transform their accidental titles into intentional successes. So, if you're passionate about what you do but unsure how to fall in love with the business side of things, let Nata guide you. Subscribe to the Accidental CEO Podcast and join a vibrant community of creative entrepreneurs ready to make their mark on the business world. Together, let's turn your passion project into your success story.

For full show notes and resources head to accidentalceo.co/podcast

Takeaways

• Fear of success can be rooted in fear of abandonment.
• Differentiate between capital S sabotage (obvious detrimental behaviors) and lowercase sabotaging behavior (smaller actions that accumulate over time).
• Mindset coaching can help individuals overcome trauma and achieve their goals.
• High performers often struggle with perfectionism and the pressure to consistently perform at their best.
• Work-life balance is a myth, and high performers need to find a healthy balance between work and rest.
• The future of mindset and performance coaching lies in helping individuals overcome information overwhelm and develop a growth mindset.
• Entering the field of mindset and performance coaching requires a strong foundation of knowledge and understanding of different coaching approaches.
• Maintaining performance and wellbeing involves having a coach, continuous learning, and prioritizing self-care, including sleep.
  
  Mentioned in this Episode
  1:1 Coaching with Nata
  Boost Your Confidence Workbook
  Accidental CEO
  
  Connect with Paul
  Instagram

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In this episode, Nata sits down with Paige Griffith from The Legal Paige to dive into the must-know essentials of using AI in copywriting, covering the crucial details of transparency and disclosure that every business owner should keep top of mind. Paige shares expert insights on the legal differences between hiring employees and independent contractors—a game-changer for small businesses looking to expand. Plus, they spill powerful networking tips and uncover the most common legal mistakes entrepreneurs make, like skipping a contract altogether or neglecting to clarify the fine print. Stick around to hear what’s next for The Legal Paige, including contract upgrades and innovative tools to streamline the entire legal process for your business. Don’t miss these actionable takeaways to help you protect and power up your brand!

The Accidental CEO Podcast is more than just a podcast; it's a community of creative minds eager to transform their accidental titles into intentional successes. So, if you're passionate about what you do but unsure how to fall in love with the business side of things, let Nata guide you. Subscribe to the Accidental CEO Podcast and join a vibrant community of creative entrepreneurs ready to make their mark on the business world. Together, let's turn your passion project into your success story.

For full show notes and resources head to accidentalceo.co/podcast

Takeaways

• Transparency and disclosure are crucial when using AI in copywriting.
• Understanding the legal differences between hiring employees and independent contractors is important.
• Networking is a valuable tool for business growth, and authenticity and mutual benefit are key.
• Common legal mistakes to avoid include not having a contract or not effectively communicating important clauses.
• The Legal Paige is continuously updating contracts and exploring ways to improve the contract process.
  
  Mentioned in this Episode
  1:1 Coaching with Nata
  Boost Your Confidence Workbook
  Accidental CEO
  
  Connect with Paige
  Instagram
  LinkedIn
  Website

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In this episode, Nata Salvatori interviews Meya Mansu, a former wedding photographer and author, about her journey from success to loss and transformation. Meya shares her experiences in the wedding photography industry, working with her daughters, and transitioning to writing and coaching. She provides tips for starting a successful wedding photography business, defines long-term success in business, and discusses the impact of personal loss on her approach to coaching. Meya also offers advice on reclaiming passion and purpose after loss, finding business opportunities in unexpected places, and strategies for business success. She emphasizes the importance of choosing the right clients and shares insights on self-publishing.

The Accidental CEO Podcast is more than just a podcast; it's a community of creative minds eager to transform their accidental titles into intentional successes. So, if you're passionate about what you do but unsure how to fall in love with the business side of things, let Nata guide you. Subscribe to the Accidental CEO Podcast and join a vibrant community of creative entrepreneurs ready to make their mark on the business world. Together, let's turn your passion project into your success story.

For full show notes and resources head to accidentalceo.co/podcast

Takeaways

• Follow your passion and be willing to learn what you don't know.
• Define success based on the impact you have and how you want to feel.
• Trust yourself and be clear about who you want to serve.
• Research and understand the needs of your target audience before self-publishing.
• Learn from failures and choose clients that align with your values.
  
  Mentioned in this Episode
  1:1 Coaching with Nata
  Boost Your Confidence Workbook
  Accidental CEO
  Miller's Professional Imaging
  
  Connect with Maya
  Website
  Instagram
  Facebook

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In this episode of the Accidental CEO podcast, Larisa Makuch, the queen of abundance, shares her journey from a history of abuse and a poverty mindset to becoming a successful coach and entrepreneur. She works with high achieving women who want more from life and helps them overcome the mindset of a starving artist. Larisa emphasizes the importance of drawing on different experiences and thinking outside the box to find creative and innovative solutions. She also discusses the three C's: clarity, confidence, and conviction, and how they can transform a person's approach to business. Larisa shares a client success story where these principles helped her client rebuild her vision and build confidence in starting her own business. She highlights the importance of discovering one's own strength and overcoming obstacles in the entrepreneurial journey. In this conversation, Larisa Makuch discusses the power of mindset and how it can impact success in business. She shares her personal journey of starting a business without a plan and the challenges she faced in transitioning to mindset coaching. Larisa emphasizes the importance of understanding and overcoming limiting beliefs and how age can influence mindset and belief systems. She also highlights the significance of celebrating successes and creating a healthier, wealthier life. Larisa shares her evolving definition of success and her future plans for the Abundance Academy, including the release of her book and the launch of a podcast.

The Accidental CEO Podcast is more than just a podcast; it's a community of creative minds eager to transform their accidental titles into intentional successes. So, if you're passionate about what you do but unsure how to fall in love with the business side of things, let Nata guide you. Subscribe to the Accidental CEO Podcast and join a vibrant community of creative entrepreneurs ready to make their mark on the business world. Together, let's turn your passion project into your success story.

For full show notes and resources head to accidentalceo.co/podcast

Takeaways

• Overcoming a poverty mindset and embracing abundance is possible with the right mindset and tools.
• Drawing on different experiences and thinking outside the box can lead to creative and innovative solutions.
• The three C's - clarity, confidence, and conviction - are essential for success in business.
• Rebuilding vision and building confidence are crucial steps in starting and growing a business.
  
  Mentioned in this Episode
  1:1 Coaching with Nata
  Boost Your Confidence Workbook
  Accidental CEO
  
  Connect with Larisa
  Instagram
  Youtube Channel
  Facebook
  LinkedIn
  Website

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Joy Michelle, a photographer turned YouTuber and business coach, shares her journey and insights on building a successful photography business. She emphasizes the importance of mentorship, continuous learning, and building a personal brand. Joy also discusses the role of content creation, particularly on YouTube, in growing visibility and authority in the photography industry. She highlights the value of generosity in providing free education while recognizing the unique benefits of one-on-one coaching. Joy identifies common mistakes photographers make when transitioning to full-time photography, including an overemphasis on gear and a lack of systems and marketing. In this conversation, Joy Michelle discusses the common mistakes photographers make in their businesses and shares tips for building a magnetic personal brand and gaining visibility. She emphasizes the importance of investing in areas beyond gear, such as marketing and collaboration, and not staying small in terms of visibility. Joy also highlights the value of having a mentor or coach and the need to set boundaries and define what is enough. She shares her upcoming projects, including free classes and a program for diversifying income. Joy defines success as creating an impact and leaving a legacy.

The Accidental CEO Podcast is more than just a podcast; it's a community of creative minds eager to transform their accidental titles into intentional successes. So, if you're passionate about what you do but unsure how to fall in love with the business side of things, let Nata guide you. Subscribe to the Accidental CEO Podcast and join a vibrant community of creative entrepreneurs ready to make their mark on the business world. Together, let's turn your passion project into your success story.

For full show notes and resources head to accidentalceo.co/podcast

Takeaways

• Mentorship and continuous learning are crucial for building a successful photography business.
• Building a personal brand and maintaining consistency in visual branding can help establish authority and command higher prices.
• Content creation, particularly on YouTube, can significantly contribute to visibility and growth in the photography industry.
• Providing free education through content creation can build trust and attract potential clients.
• One-on-one coaching offers personalized guidance and insights that can accelerate business growth.
• Common mistakes photographers make when transitioning to full-time photography include an overemphasis on gear and a lack of systems and marketing. Invest in areas beyond gear, such as marketing and collaboration, to grow your business.
• Don't stay small in terms of visibility; submit your work, collaborate with others, and reach out to potential partners.
• Find a mentor or coach to guide you in your business journey.
• Set boundaries and define what is enough for you to avoid constantly chasing more.
• Success is about creating an impact and leaving a legacy.
  
  Mentioned in this Episode
  1:1 Coaching with Nata
  Boost Your Confidence Workbook
  Accidental CEO
  
  Connect with Joy
  Website
  Youtube Channel
  Facebook

Support the show

In this episode of the Accidental CEO Podcast, host Nata Salvatori speaks with luxury event planner Brandee Gaar about the current state of the wedding industry. They discuss the misconceptions surrounding a perceived slowdown in the market, emphasizing the importance of data-driven insights and effective marketing strategies. Brandee shares her extensive experience in the industry, highlighting the need for wedding professionals to adapt their marketing approaches, engage with clients authentically, and leverage social media effectively. The conversation also touches on the significance of networking, collaboration, and maintaining a positive mindset in the face of challenges. Listeners are encouraged to take actionable steps to enhance their businesses and thrive in the evolving landscape of the wedding industry.

The Accidental CEO Podcast is more than just a podcast; it's a community of creative minds eager to transform their accidental titles into intentional successes. So, if you're passionate about what you do but unsure how to fall in love with the business side of things, let Nata guide you. Subscribe to the Accidental CEO Podcast and join a vibrant community of creative entrepreneurs ready to make their mark on the business world. Together, let's turn your passion project into your success story.

For full show notes and resources head to accidentalceo.co/podcast

Takeaways:

• The wedding industry is experiencing a market correction, not a downturn.
• Data-driven insights are crucial for understanding market dynamics.
• Instagram is a key platform for client engagement and bookings.
• Personal branding is essential for building trust with potential clients.
• Tracking leads helps identify effective marketing strategies.
• Digital marketing has transformed how wedding businesses operate.
• Social media should serve a purpose in the sales funnel.
• Networking and collaboration can lead to more referrals.
• Customer engagement through reviews is vital for business growth.
• Showing up consistently on social media is necessary for success.
  
  Mentioned in this Episode
  1:1 Coaching with Nata
  Boost Your Confidence Workbook
  Accidental CEO
  
  Connect with Brandee
  Website
  Instagram
  Facebook
  TikTok
  Pintrest

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In this episode, Bonnie Bakhtiari, a brand strategist and designer, shares her insights on working with luxury high-end clients. She discusses her accidental journey into entrepreneurship and how her background in journalism has influenced her brand strategy work. Bonnie emphasizes the importance of understanding the transformation that high-end clients seek and the need for a personalized and custom client experience. She also highlights the common mistakes entrepreneurs make when trying to reach the high-end market and provides practical steps for developing a successful brand strategy. In this episode, Bonnie Bakhtiari discusses the importance of brand strategy and how it can empower entrepreneurs to make design decisions based on foundational strategy components. She emphasizes the need to define what sets a brand apart and encourages entrepreneurs to recognize their own strengths and values as a differentiator. Bonnie explains the difference between brand identity and visual identity, highlighting the role of brand strategy in making high-end clients feel something. She also discusses the power of storytelling in elevating a brand and creating an engaging experience for clients. Bonnie shares insights on choosing the right social media platform, investing in high-quality branding, and learning from failure. She concludes by providing information on where to find her and her podcast, the Brand Strategy Podcast.

The Accidental CEO Podcast is more than just a podcast; it's a community of creative minds eager to transform their accidental titles into intentional successes. So, if you're passionate about what you do but unsure how to fall in love with the business side of things, let Nata guide you. Subscribe to the Accidental CEO Podcast and join a vibrant community of creative entrepreneurs ready to make their mark on the business world. Together, let's turn your passion project into your success story.

For full show notes and resources head to accidentalceo.co/podcast

Takeaways

• Accidental entrepreneurship can lead to unexpected success.
• Understanding the transformation that high-end clients seek is crucial for developing a successful brand strategy.
• A high-end client experience should be personalized, thoughtful, and focused on delivering value.
• Identifying differentiators, brand values, and ideal clients are essential steps in developing a brand strategy for high-end clients.
  
  Mentioned in this Episode
  1:1 Coaching with Nata
  Boost Your Confidence Workbook
  Accidental CEO
  
  Connect with Bonnie
  Website
  Instagram
  Facebook

Support the show

In this episode, Nata Salvatori interviews Maddy Meharis, a wedding photographer, about her journey in photography and the dynamics of working with clients. Maddy shares her accidental CEO story, starting with her photography career in the military and eventually transitioning to full-time photography. She emphasizes the importance of building connections with clients and evoking true emotions in her work. Maddy also discusses how she prepares clients for the wedding day, manages their expectations, and adapts to unexpected circumstances. Additionally, she highlights the significance of balancing intuition and shot lists, as well as the impact of perfecting lighting in her photography. In this conversation, wedding photographer Maddy M shares insights and tips on various aspects of wedding photography. She discusses the importance of lighting and how it can transform a scene, as well as the role of flash and editing in low-light situations. Maddy also talks about the discipline she gained from her military background and how it helps her stay calm and focused on high-pressure wedding days. She emphasizes the importance of guiding couples in choosing locations and poses that reflect their personality while ensuring timeless images. Maddy also shares strategies for maintaining energy and focus throughout the day and discusses her post-wedding process and the importance of client feedback.

The Accidental CEO Podcast is more than just a podcast; it's a community of creative minds eager to transform their accidental titles into intentional successes. So, if you're passionate about what you do but unsure how to fall in love with the business side of things, let Nata guide you. Subscribe to the Accidental CEO Podcast and join a vibrant community of creative entrepreneurs ready to make their mark on the business world. Together, let's turn your passion project into your success story.

For full show notes and resources head to accidentalceo.co/podcast

Takeaways

• Building connections with clients and evoking true emotions are essential in wedding photography.
• Preparing clients for the wedding day and managing their expectations are crucial for a successful photography experience.
• Adapting to unexpected circumstances is necessary to ensure the quality of photographs is not compromised.
• Balancing intuition and shot lists allows for capturing both essential and spontaneous moments.
• Investing time in perfecting lighting can enhance the client experience and the overall outcome of the photographs. Lighting is a crucial element in wedding photography and can dramatically enhance the mood and atmosphere of a scene.
• Maintaining calm and mitigating stress is essential for a successful wedding day. Wedding photographers play a role in ensuring that the couple's experience is stress-free and memorable.
• Guiding couples in choosing locations and poses that reflect their personality is important for creating authentic and timeless images.
• Maintaining energy and focus throughout the wedding day requires proper self-care, including staying hydrated and having high-protein snacks.
• The post-wedding process involves careful image selection and editing to deliver the best possible photos to clients.
• Client feedback is valuable for improving and growing as a wedding photographer.
  
  Mentioned in this Episode
  1:1 Coaching with Nata
  Boost Your Confidence Workbook
  Accidental CEO
  
  Connect with Maddy
  Website
  

Support the show