Mini Mentoring is a series where Alison & Melissa get the low down on a real life business owner in need of some support! If you're interested in being on the show, DM us on Instagram!

Kayla is moving again for the 5th time in 3 years! And no, she’s not military affiliated! She is a family, maternity and motherhood photographer moving from Michigan to Dallas this spring. You can find Kayla at kaylamariphoto.com.

In this episode we’re nailing down:

• In person networking
• Promotional events while her SEO bakes
• How to become a local expert
• Lead magnet and email marketing

Links:

• Leave a review in Apple or on Spotify
• Download 39 FREE Ways to Get More Clients
• Download Blog Post Topics
• @‌keep.it.moving.podcast
• @‌pictureperfectrankings
• Keepitmovingpod.com

Used #keepitmovingpod on socials!

Face it. You have to look and talk about your finances.

Similar to Marketing Monday, pick a day every month or every week to dig into your money. We're listing out some of our regularly batched financial tasks like taxes, owner's compensation, and bookkeeping. 

If you're putting off logging expenses for you annual taxes.. listen to this episode! 

Links:

• Leave a review in Apple or on Spotify

• Download 39 FREE Ways to Get More Clients

• Download Blog Post Topics

• @‌keep.it.moving.podcast

• @‌pictureperfectrankings

• Keepitmovingpod.com

Used #keepitmovingpod on socials!

How do you make sure you’re consistently marketing your business?

How do you avoid the feast/famine cycle?

We’re talking all about your minimum required effort that needs to happen regularly! That can be weekly, monthly, or even a mix. You don’t need to do everything, but you do need to be consistent.

Links:

• Leave a review in Apple or on Spotify
• Move Your Business Checklist
• Blog Post Topics
• @‌keep.it.moving.podcast
• @‌pictureperfectrankings
• Keepitmovingpod.com

Used #keepitmovingpod on socials!

If you’ve ever given a side eye to the importance of copy writing or brand messaging, this episode is for you!

Kristin Korn is a brand and marketing master. She’s the owner of multiple businesses including CORE Brand Marketing. On this episode Kristin demystifies branding - it’s so much more than colors and a logo!

We’re getting into unique value propositions, pain points, and triggers and how to utilize that in your messaging all over your website, emails, social media and more!

Mentioned in this episode:

• Mocktail Fantasia
• Core Brand Marketing
• Alison’s photography website
• Melissa’s Photography website

Links:

• Leave a review in Apple or on Spotify

• Download 39 FREE Ways to Get More Clients

• Download Blog Post Topics

• @‌keep.it.moving.podcast

• @‌pictureperfectrankings

• Keepitmovingpod.com

Used #keepitmovingpod on socials!

We talk about the importance of blogging a lot, and not duplicating your keywords. Well, how do you know which keywords to use? What’s being searched?

We’re sharing the lynchpin to that whole process: our favorite keyword research tool. Listen in for a fast intro to how to use it, what its capable of and what the data means for you.

Listen to Episode 5 about Keywords for a run down on what they are and why they're important. 

Links:

• Keywords Everywhere *not an affiliate link.
• Leave a review in Apple or on Spotify
• Grab your free Keyword Tracker
• Melissa’s Keyword Course: https://pictureperfectrankings.com/seo-keywords-for-photographers/
• @‌keep.it.moving.podcast
• @‌pictureperfectrankings
• Keepitmovingpod.com

Used #keepitmovingpod on socials!

Mini mentoring is an episode series where we get a quick run down on your business struggles and we give you our best advice for keeping it moving! 

Angie moved from New York City to Charleston, South Carolina. She's worked in maternity, newborn and family photography but has pivoted to heirloom studio photography. She's been relaunching in SC for a couple years now and has some good things going! 

Listen in to hear how she can maximize boutique events and raise her prices. 

• Angie’s website, Bella Marie Styled
• Angie on the Gram

Want to be a guest on a Mini Mentoring episode? Complete this form! 

Links:

• Leave a review in Apple or on Spotify
• Keyword & Blog Topics Tracker
• Blog Post Topics
• @‌keep.it.moving.podcast
• @‌pictureperfectrankings
• Keepitmovingpod.com

Used #keepitmovingpod on socials!

No matter what social media platform you use, what to post can cause confusion, paralysis and overwhelm! Let’s get back to the basics … YOU.

What makes YOU unique? Not just your photography but your family, pets, where you live, your philosophy to photography… there’s much more than just your work to share about!

And believe us, people want to know about those every day details that seems boring to you. We’re all nosy!

Challenge: Get out of the photography box.

Tool Time: Canva...undermining Alison's collegiate design classes in the best way. 

Links to Alison’s Reels Mentioned:

• Koko as a puppy
• Koko “pretty annoying”
• Back to school shopping
• Tequila for Dads
• Baseball life
• BONUS: Boy mom life

Links:

• Leave a review in Apple or on Spotify
• Move Your Business Checklist
• Blog Post Topics
• @‌keep.it.moving.podcast
• @‌pictureperfectrankings
• Keepitmovingpod.com

Used #keepitmovingpod on socials!

On this episode we’re avoid mental fatigue and greater efficiencies with time blocking. There’s two approaching to time blocking -

• Taking personal days off for work/life balance

• Batching work tasks & projects

We’re giving you all the details on how we use time blocking in our businesses, and the tools we use to automate it.

Tool Time - TidyCal 

Links:

• Leave a review in Apple or on Spotify
• Get Alison’s FREE Keyword Tracker
• Get Melissa’s Free Blog Post Topics
• Find Alison on IG @‌keep.it.moving.podcast
• Find Melissa on IG @‌pictureperfectrankings
• Keepitmovingpod.com

Used #keepitmovingpod on socials!

A new year of our own personal business updates! We’re going to walk through what did or didn't work for Q4 - how we pivoted, adjusted and notes we’re taking for next year. And we’re sharing our plans for the current quarter and beyond.

Get ready bc if you haven’t already planned your marketing for the spring and summer, ITS TIME!

Tool Time: Kat Schmoyer Calendars

• Kat Schmoyer's Podcast 
• KS Agency

Links:

• Photo of Alison's Calendar & Melissa's Calendar 
• Leave a review in Apple or on Spotify
• Move Your Business Checklist
• Blog Post Topics
• @‌keep.it.moving.podcast
• @‌pictureperfectrankings
• Keepitmovingpod.com

Share this episode & use #keepitmovingpod on socials!

Are you financially ready for the slow season? How does that even happen?  Special Guest, Aqura, is walking us through how to be ready for the slower seasons of business.

Aqura Nicholson is a money coach helping small business owners create financial stability, even with fluctuating business revenue. Drawing on her MBA education and professional background as a chemical engineer, Aqura loves simplifying financial concepts for entrepreneurs who are already juggling multiple responsibilities. She empowers them to always be their own best CFO, equipping them with the knowledge and confidence to make informed financial decisions that ensure long-term business success and personal financial security. Aqura has a genuine passion for connecting with business owners in the community, learning about their journeys, and celebrating the work they love. Aqura is a believer, a lifelong student, a bibliophile, and a self-proclaimed coffee connoisseur. When she’s not immersed in her work, you can find her enjoying a single-origin pour-over at a local coffee shop, spending time with her husband and Rottie, or dancing to Beyoncé.

Links:

• Follow Aqura on IG
• Aqura’s website
• Aqura’s Women Talk Money Podcast
• Leave a review in Apple or on Spotify
• Get Alison’s FREE Keyword Tracker
• Get Melissa’s Free Blog Post Topics
• Find Alison on IG @‌keep.it.moving.podcast
• Find Melissa on IG @‌pictureperfectrankings
• Keepitmovingpod.com

Use #keepitmovingpod on socials!