Are you financially ready for the slow season? How does that even happen?  Special Guest, Aqura, is walking us through how to be ready for the slower seasons of business.

Aqura Nicholson is a money coach helping small business owners create financial stability, even with fluctuating business revenue. Drawing on her MBA education and professional background as a chemical engineer, Aqura loves simplifying financial concepts for entrepreneurs who are already juggling multiple responsibilities. She empowers them to always be their own best CFO, equipping them with the knowledge and confidence to make informed financial decisions that ensure long-term business success and personal financial security. Aqura has a genuine passion for connecting with business owners in the community, learning about their journeys, and celebrating the work they love. Aqura is a believer, a lifelong student, a bibliophile, and a self-proclaimed coffee connoisseur. When she’s not immersed in her work, you can find her enjoying a single-origin pour-over at a local coffee shop, spending time with her husband and Rottie, or dancing to Beyoncé.

Links:

• Follow Aqura on IG
• Aqura’s website
• Aqura’s Women Talk Money Podcast
• Leave a review in Apple or on Spotify
• Get Alison’s FREE Keyword Tracker
• Get Melissa’s Free Blog Post Topics
• Find Alison on IG @‌keep.it.moving.podcast
• Find Melissa on IG @‌pictureperfectrankings
• Keepitmovingpod.com

Use #keepitmovingpod on socials!

How can we blog better in 2025?! AI is not going anywhere, but how do we use it successfully? As with every robot-taking-over-the-world move goes… human connection wins in the end!

On this episode Alison & Melissa talk about how you can utilize AI to blog better, rank better on Google, and serve your clients all at the same time.

Topics we discuss:

• Using AI well
• Revamping older posts
• Using AI to repurpose blogs

Links:

• Creative Moms Focus Podcast
• Leave a review in Apple or on Spotify
• Move Your Business Checklist
• Blog Post Topics
• @‌keep.it.moving.podcast
• @‌pictureperfectrankings
• Keepitmovingpod.com

Used #keepitmovingpod on socials!

Mini mentoring is a series where we chat with a real life business owners about the challenges they’re facing. We get into the nitty gritty of what’s profitable, what’s working and what’s not.

In the end we share 3 (or more!) actionable steps to keep their business moving!

On this episode we have Meredith Maag chats about she’s making it work with clients in TWO cities 10 hours apart. Meredith is a motherhood and family photographer shooting lifestyle & studio sessions.

We help Meredith navigate SEO, blogging and getting clients in her sleep!

If you’re interested in being on the show for a Mini Mentoring episode, reach out on the Gram @‌keep.it.moving.podcast

Links:

• Leave a review in Apple or on Spotify
• Get Alison’s FREE Keyword Tracker
• Get Melissa’s Free Blog Post Topics
• Find Alison on IG @‌keep.it.moving.podcast
• Find Melissa on IG @‌pictureperfectrankings
• Keepitmovingpod.com

Used #keepitmovingpod on socials!

Are you making these mistakes right now?!

There are so many seemingly insignificant details that could be hurting your SEO performance right this minute. From missing alt text to huge user experience flaws…or just not using your website appropriately!

We’ve surveyed dozens and dozens of websites between the two of us and we’re sharing the top 5 most common website mistakes right now.

Resources:

• Showit - https://account.showit.com/r/ppr
• JpegMini - https://jpegmini.com/
• Sugar Studios - https://melissaarlenaphotography--sugarstudios.thrivecart.com/showit-template-mackenzie-isla/
• Tonic Site Shop - https://tonicsiteshop.com/?ref=pictureperfectrankings
• 35 Blog Post Topics for Photographers - https://pictureperfectrankings.com/35-blog-post-ideas
• The Blogging Club - https://thebloggingclub.com Use code TBCTRIAL for 50% off your first month in the club!

Links:

• Leave a review in Apple or on Spotify
• Get Alison’s FREE Keyword Tracker
• Get Melissa’s Free Blog Post Topics
• Find Alison on IG @‌keep.it.moving.podcast
• Find Melissa on IG @‌pictureperfectrankings
• Keepitmovingpod.com

Used #keepitmovingpod on socials!

The first step before any major business change is to evaluate what is working and what is not.

This is a longer episode where Alison & Melissa deep dive all the aspects of your business and personal life that need to be evaluated before you launch anything new - new locations, new niche, new offers, anything.

Your personal life matters greatly here - what can you feasibly handle? When can you be available for clients? Are you working weekends?

Take some at the beginning of the year to really evaluate what needs to change and what you can do more of.

Links:

• Leave a review in Apple or on Spotify
• Get Alison’s FREE Keyword Tracker
• Blog Post Topics
• @‌keep.it.moving.podcast
• @‌pictureperfectrankings
• Keepitmovingpod.com

Used #keepitmovingpod on socials!

Its that time of year again for the military community - orders are starting to roll out! Even if you don't know WHERE you're moving to, the idea of ripping out everything you've built is terrifying. You've worked so hard. You've spent so much time on it. 

We've done this 9 times between the two of us - Melissa twice, Alison 7 times. She knows first hand the emotional roller coaster that is owning a business & moving. 

In this episode we want you to feel the feels - all of them. We're going to walk you through our own phases of frustration that ultimtely led Alison to launching this podcast & coaching so others wouldn't feel so lost. 

Links:

• Leave a review in Apple or on Spotify
• Get Alison's Free Move Your Business Checklist
• Get Melissa’s Free Blog Post Topics
• @‌keep.it.moving.podcast
• @‌pictureperfectrankings
• Keepitmovingpod.com

Used #keepitmovingpod on socials!

This is an early episode that deserves proper attention.

Keywords are the crux of all good, well-performing SEO. Whether you’re writing webpages or blog posts, you need to know:

• WHAT keywords to use
• WHERE to use each keyword
• WHY keywords matter.
• HOW to figure it all out for your business and location.

Alison & Melissa both rely on SEO & keywords to get photography clients. Alison has relocated 7 times, the most recent to in Hawaii last year. Because of good SEO practices, she reached the top spot on Google in 9 months after moving. 

Links:

• Leave a review in Apple or on Spotify
• Get Alison’s FREE Keyword Tracker
• Blog Post Topics
• @‌keep.it.moving.podcast
• @‌pictureperfectrankings
• Keepitmovingpod.com

Used #keepitmovingpod on socials!

The week before Christmas, most people are traveling! Weather by car, plane or train, you could probably use some recommendations for what to play in your earbuds. 

On this episode, we're share our favorite business books that have made a difference for us and why we like them so much. 

Alison & Melissa's Top Biz Books Picks:

1.  Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making  Machine (Entrepreneurship Simplified)
2.  You're A Badass At Making Money
3.  The Pumpkin Plan
4.  Building a StoryBrand
5.  Business Made Simple
6.  How to Grow Your Small Business
7.  Marketing Made Simple
8.  Who Moved My Cheese?
9.  Get Rich, Lucky Bitch!

Links:

• Leave a review in Apple
• Move Your Business Checklist
• Blog Post Topics
• @‌keep.it.moving.podcast
• @‌pictureperfectrankings
• Keepitmovingpod.com

Used #keepitmovingpod on socials!

Another episode on money, Profit First is a financial framework both Alison & Melissa use in their businesses. 

Weather you're new in business, struggling to make a profit or a seasoned pro, Profit First is bound to have some insight on organizing, saving, and creating profit in your business. 

And, if you're making  any of the money mistakes from last episode, this book will help you straighten it out! 

Buy the book! 

Links:

• Leave a review in Apple

• Move Your Business Checklist

• Blog Post Topics

• @‌keep.it.moving.podcast

• @‌pictureperfectrankings

• Keepitmovingpod.com

Used #keepitmovingpod on socials!

The top 5 money mistakes we see photographers making all the time - and ones we have made ourselves!

We’re talking about paying yourself, saving for your business, and taxes.

Learn from our experience but keep in mind we’re not CPAs, accountants or tax professionals.

Let us know if this was helpful! Send us a DM on Instagram: @‌keep.it.moving.podcast &  @‌pictureperfectrankings

Links:

• Leave a review in Apple or on Spotify

• FREE Move Your Business Checklist

• FREE Blog Post Topics

• @‌keep.it.moving.podcast

• @‌pictureperfectrankings

• Keepitmovingpod.com

Used #keepitmovingpod on socials!