After six powerhouse weeks of interviews, it’s just you and me again today—and ohhh, I’ve missed our 1:1 time.

And I’m not holding back.

Here’s the deal: I’ve been fed more than my fair share of vague, fluffy advice in this industry, and in this episode we're pulling back the curtain on one of the worst offenders.
In this episode, I’m pulling apart the myth of the almighty WHY and showing you what actually gets clients to say yes.

Here’s what you’ll hear inside this episode:

If your why lights you up, that’s amazing. But if you want a booked calendar and a thriving business? Your positioning and your marketing are what get you there.

Timestamps:
00:00 Welcome to the Posers Podcast
01:30 Personal Update: Long-Distance Marriage
07:31 The Impact of Personal Life on Business
10:41 Debunking the 'Find Your Why' Myth
21:14 Effective Marketing Strategies
30:42 Conclusion and Personal Sign-Off

🔗 Connect with Jodi:
📸 Website
📷 Instagram

Love this kind of coaching?
Make sure you’re on my newsletter list where I share the behind-the-scenes of launches, pricing, posing psychology, and what it really takes to scale a photography business with soul.

📣 Help Spread the Word!
If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get.
Tits up, ears open—let’s go build something epic.

And because I always want to give you tools that actually move the needle:

Part 2 with D’Arcy is here, and honestly… it’s even better than Part 1.

We moved from editing and trends into the bigger picture: what it really means to build your artistry, find your signature style, and step into the identity shifts that come with building a business as a woman. It’s raw. It’s real. It’s everything I needed to hear back when I was just starting.

In this half, we talk about:

This conversation is equal parts education, inspiration, and a little bit of holy-sh*t pinch-me.

Timestamps:
00:35 Recap and Introduction to Part Two
00:55 The Artistry of Finding Your Voice
03:05 Trends vs. Timelessness in Photography
09:18 The Importance of Artistic Study and Inspiration
20:51 Developing Your Signature Style
24:57 Developing a Signature Photography Style
26:01 The Importance of Posing and Angles
27:20 Challenging Traditional Portrait Photography
29:21 Empowering Women in Business
34:04 Planning Creative Workshops in Italy
40:45 Concluding Thoughts and Future Plans

🔗 Connect with D’Arcy Benincosa:
📸 Website
📷 Instagram
📷 Portfolio Course
📷 Editing Course

And if you loved this convo, be sure to hop on my newsletter so you never miss the good stuff

🔗 Connect with Jodi:
📸 Website
📷 Instagram

Love this kind of coaching?
Make sure you’re on my newsletter list where I share the behind-the-scenes of launches, pricing, posing psychology, and what it really takes to scale a photography business with soul.

📣 Help Spread the Word!
If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get.
Tits up, ears open—let’s go build something epic.

Want to go deeper with me?
Check out The Posing Method or get on the Mastermind Waitlist which opens again in January.

Show Sponsor: PASS
PASS is the modern gallery system for photographers who want to look like a luxury brand and sell like one, too.
From digital delivery to premium print products, PASS makes it easy to automate passive income with curated packages and pre-built marketing flows—all inside a beautifully designed gallery system.
Save $250 with Jodi’s link: Click here to get started with PASS

Okay, Posers… today is a big one. I’ve got the Queen of Queens herself, D’Arcy Benincosa, on the podcast.

If you don’t already know D’Arcy, she’s the definition of an industry icon. Courses everyone talks about. Editing that’s chef’s kiss. A brain that can take your jumbled ideas and spit out pure gold. And for me?

She’s personal. Because years ago I sat in her living room as a brand-new single mom… and The Posing Method was born right there.

In Part 1 we dive into:

This one had me rethinking my own work mid-conversation.

Timestamps:
00:35 Introducing Darcy Benincosa
01:13 Darcy's Impact on My Life
01:51 Diving into Business and Artistry
03:14 The Journey of Building a Photography Business
06:17 The Importance of Branding and Niching
07:46 Mastering Editing Skills
16:50 Darcy's Editing Suite and Presets
20:51 The Debate on Editing Trends
35:22 The Importance of Cohesive Branding
37:30 Wrapping Up and What's Next

🔗 Connect with D’Arcy Benincosa:
📸 Website
📷 Instagram
📷 Portfolio Course
📷 Editing Course

And if you loved this convo, be sure to hop on my newsletter so you never miss the good stuff

🔗 Connect with Jodi:
📸 Website
📷 Instagram

Love this kind of coaching?
Make sure you’re on my newsletter list where I share the behind-the-scenes of launches, pricing, posing psychology, and what it really takes to scale a photography business with soul.

📣 Help Spread the Word!
If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get.

Tits up, ears open—let’s go build something epic.

Want to go deeper with me?
Check out The Posing Method or get on the Mastermind Waitlist which opens again in January.

Show Sponsor: PASS
PASS is the modern gallery system for photographers who want to look like a luxury brand and sell like one, too.
From digital delivery to premium print products, PASS makes it easy to automate passive income with curated packages and pre-built marketing flows—all inside a beautifully designed gallery system.
Save $250 with Jodi’s link: Click here to get started with PASS

We are back for Part 2 and I promise you… it just keeps getting better.

In this episode, Lindley and I dive deeper into what photographers should actually be posting—especially if you’re a photographer trying to scale your studio, raise your rates, or start booking with less hustle.

We’re talking:
– What type of content builds authority and trust
– Why your feed should feel like an extension of your studio experience
– How to post with intention (not just for aesthetics)
– And how to stop overthinking your strategy and just start leading

If you’re feeling burnt out by social or unsure how to show up without selling your soul—this episode will shift everything.

Timestamps:
00:00 Welcome to the Posers Podcast
00:41 Recap of Part One
01:39 Fixing Your Social Media Strategy
03:12 Biggest Mistakes Photographers Make
05:07 Understanding Client Feedback
08:31 The Importance of Authenticity
16:27 Marketing and Self-Reflection
21:16 Running a Personal Brand Like a Business
21:57 The Challenges of Maintaining Authenticity
22:46 Balancing Personal Life and Online Presence
25:18 Creating Engaging Content
31:14 The Importance of Authenticity
35:19 Final Thoughts and Farewell

🔗 Connect with Lindley and Cultivé:
📸 Website
📷 Contact

And if you loved this convo, be sure to hop on my newsletter so you never miss the good stuff

🔗 Connect with Jodi:
📸 Website
📷 Instagram

Love this kind of coaching?
Make sure you’re on my newsletter list where I share the behind-the-scenes of launches, pricing, posing psychology, and what it really takes to scale a photography business with soul.

📣 Help Spread the Word!
If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get.
Tits up, ears open—let’s go build something epic.

Want to go deeper with me?
Check out The Posing Method or get on the Mastermind Waitlist which opens again in January.

💡Show Sponsor: PASS
PASS is the modern gallery system for photographers who want to look like a luxury brand and sell like one, too.
From digital delivery to premium print products, PASS makes it easy to automate passive income with curated packages and pre-built marketing flows—all inside a beautifully designed gallery system.
Save $250 with Jodi’s link: Click here to get started with PASS

You guys.

This episode is a wild ride in the best possible way.

In Part 1 of my conversation with Lindley Battle—founder of Cultivé Creative Co and one of the most brilliant, strategic creatives I know—we dive into why just posting pretty pictures with soft music is not a marketing strategy.

We talk about the real difference between visibility and authority, the danger of treating Instagram like a passive portfolio, and why showing up with clarity and consistency matters way more than being trendy or viral.

We also spiral (obviously) into:
– Building brands that actually book
– How Lindley and I voice note each other through all our breakdowns and breakthroughs
– And the real behind-the-scenes of two women running creative, multi-six-figure businesses that aren’t built on fluff

This episode is part storytelling, part therapy, part marketing masterclass—and I swear, it will make you look at your social media presence with fresh eyes.

Listen to this if:
– You’re a photographer stuck in the cycle of posting and ghosting
– You’re ready to scale but feel invisible online
– You want to grow without becoming an “influencer”
– You need a real friend to say, “Hey babe, this isn’t working—and here’s what to do instead.”

Timestamps:
00:00 Welcome to the Posers Podcast
01:51 Introducing Lindley Battle and Cultivate Creative
03:01 The Reality of Social Media Strategy
03:29 Unfiltered Conversations and Personal Stories
06:39 The Birth of Cultivate Creative
13:39 The Importance of Strategy in Marketing
25:26 The Importance of Funnels and Monetization
26:37 Complexity of Effective Marketing
27:21 Creating a Content Strategy
29:12 Outsourcing and Simplifying Processes
32:45 Authenticity in Marketing
41:29 Client-Centered Content Creation
47:42 Conclusion and Teaser for Part Two

🔗 Connect with Lindley and Cultivé:
📸 Website
📷 Contact

🔗 Connect with Jodi:
📸 Website
📷 Instagram

Love this kind of coaching?
Make sure you’re on my newsletter list where I share the behind-the-scenes of launches, pricing, posing psychology, and what it really takes to scale a photography business with soul.

📣 Help Spread the Word!
If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get.
Tits up, ears open—let’s go build something epic.

Want to go deeper with me?
Check out The Posing Method or get on the Mastermind Waitlist which opens again in January.

Show Sponsor: PASS
PASS is the modern gallery system for photographers who want to look like a luxury brand and sell like one, too.
From digital delivery to premium print products, PASS makes it easy to automate passive income with curated packages and pre-built marketing flows—all inside a beautifully designed gallery system.
Save $250 with Jodi’s link: Click here to get started with PASS

If you thought Part 1 with Brittany Elise was good, just wait.

This episode is the masterclass in premium client experience, high-ticket sales, and what it really takes to create consistency inside your business.

In Part 2, we’re getting into the real numbers — and the real strategy behind those numbers. Brittany breaks down how she consistently hits $4K+ sales (and $10K+ when it’s really on), without ever feeling pushy, manipulative, or salesy.

We’re covering:

We even get into educator tea: what it means to teach while still running a real business, how to grow without disconnecting, and why we both refuse to be educators who are out of touch with what photographers really need.

This one goes DEEP — and yeah, we hit the 90-minute mark for a reason.

Timestamps:
00:35 Recap of Part One with Brittany Elise
01:10 Diving into Sales Strategies
02:20 Handling Client Objections
06:42 Real Talk: Numbers and Sales
12:07 The Importance of Business Education
17:32 Investing in the Right Education
24:09 Brittany Elise's Coaching Program
25:48 No Ads, Just Connection
26:09 Learning from Each Other
26:58 The Importance of Continuous Learning
28:56 Balancing Business and Education
39:50 The Role of AI in Photography
45:52 Conclusion and Farewell

🔗 Connect with Brittany:
📸 Website
📷 Instagram
📸 Leveraging to Luxury Coaching Program Waitlist
📸 Brittany Elise Education

🔗 Connect with Jodi:
📸 Website
📷 Instagram

Love this kind of coaching?
Make sure you’re on my newsletter list where I share the behind-the-scenes of launches, pricing, posing psychology, and what it really takes to scale a photography business with soul.

📣 Help Spread the Word!
If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get.
Tits up, ears open—let’s go build something epic.

Want to go deeper with me?
Check out The Posing Method or get on the Mastermind Waitlist which opens again in January.

Show Sponsor: PASS
PASS is the modern gallery system for photographers who want to look like a luxury brand and sell like one, too.
From digital delivery to premium print products, PASS makes it easy to automate passive income with curated packages and pre-built marketing flows—all inside a beautifully designed gallery system.
Save $250 with Jodi’s link: Click here to get started with PASS

This week on The Posers Podcast, I’m sitting down with someone I’ve low-key fangirled over since the first time I saw her on the homepage of RedTree Albums — the incredible Brittany Elise.

If you think success is about having the prettiest website or the trendiest IG grid, this episode is going to slap for you.

Brittany is a former NICU nurse turned luxury portrait photographer, mastermind creator, and the woman behind a literal 7-figure empire built from the ground up—starting with a shoebox studio, no desk, and employees eating lunch in their cars.

In part one, we’re diving into:

We’re talking SO MUCH about in-person sales — we’re talking about why so many photographers never even get off the launch pad.

If you’re ready to stop pretending that “digitals only” is working and start building a business that actually fuels your life? This one’s for you.

Timestamps:
00:39 Introducing Brittany Elise
01:12 The Journey to Success
01:32 Mindset and Personal Growth
02:30 Casual Chat with Brittany
04:26 Building a Photography Business
15:07 Investing in Yourself
17:14 Overcoming Mindset Blocks
20:49 The Importance of Personal Growth
21:20 Finding Purpose Through Parenthood
21:38 Opening the First Studio
22:02 Transition to a Product-Based Model
22:34 Challenges and Insights in Photography
24:08 The Value of Product-Based Photography
27:05 Client Relationships and Sales Strategies
30:15 Handling Client Objections
34:36 Guiding Clients to the Right Decision
46:56 Concluding Thoughts and Farewell

🔗 Connect with Jodi:
📸 Website
📷 Instagram

Love this kind of coaching?
Make sure you’re on my newsletter list where I share the behind-the-scenes of launches, pricing, posing psychology, and what it really takes to scale a photography business with soul.

📣 Help Spread the Word!
If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get.
Tits up, ears open—let’s go build something epic.

Want to go deeper with me?
Check out The Posing Method or get on the Mastermind Waitlist which opens again in January.

Show Sponsor: PASS
PASS is the modern gallery system for photographers who want to look like a luxury brand and sell like one, too.
From digital delivery to premium print products, PASS makes it easy to automate passive income with curated packages and pre-built marketing flows—all inside a beautifully designed gallery system.
Save $250 with Jodi’s link: Click here to get started with PASS

This one? Oooop. It’s gonna sting.

Because these five truth bombs?

They’re not just for you—they’re for me too.

In this episode, I’m pulling back the curtain on what’s really keeping us stuck in our businesses—and it’s not our talent, our market, or our gear.

It’s our habits. Our fears. Our overthinking.

And in my case… it’s also me sitting at my desk, obsessing over slides for the Mastermind instead of doing other work that actually moves the needle.

Did I include an actual voice note that I sent to my team with all of my mental blocks on full display for you?  Of course I did, and I’m playing it for you in this episode. Because I could literally hear myself, mid-sentence, blocking my own growth in real time.

And I want you to hear it too. Because sometimes the most powerful mirror is someone else’s spiral.

We’re talking:

This episode is for the photographer who knows what to do… and still isn’t doing it.

It’s for the business owner who’s scared to be seen.

And it’s for me, on the days when I choose slide design over strategy.

Let’s call ourselves out—lovingly, but directly.

Timestamps:

00:00 Welcome to the Posers Podcast

00:37 Personal Reflections and Entrepreneurial Challenges

02:15 The TikTok Trend and Its Relevance

03:14 Voice Memo: The Irony of Mental Blocks

09:15 Hard Truths for Photographers

18:03 Final Thoughts and Call to Action

20:26 Closing Remarks and Listener Engagement

🔗 Connect with Jodi:
📸 Website
📷 Instagram

Love this kind of coaching?

Make sure you’re on my newsletter list where I share the behind-the-scenes of launches, pricing, posing psychology, and what it really takes to scale a photography business with soul.

📣 Help Spread the Word!
If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get.

Tits up, ears open—let’s go build something epic.

Want to go deeper with me?

Check out The Posing Method or get on the Mastermind Waitlist which opens again in January.

Show Sponsor: PASS

PASS is the modern gallery system for photographers who want to look like a luxury brand and sell like one, too.

From digital delivery to premium print products, PASS makes it easy to automate passive income with curated packages and pre-built marketing flows—all inside a beautifully designed gallery system.

Save $250 with Jodi’s link: Click here to get started with PASS

Okay Posers… I’m telling on myself in this one.

This episode is all about a mistake I made in my business that cost me over $3,000 (plus hours of my time and the loss of a really great assistant). And the worst part? I thought I was being smart. Efficient. Resourceful.

Spoiler: I wasn’t. I was being comfortable.

In this episode, I’m sharing what happened when I tried to shortcut my way into social media strategy by expanding my assistant’s role instead of hiring a real pro... and what that mistake taught me about leadership, boundaries, and the danger of choosing ease over clarity.

We’re also diving into the 5 Things Photographers Have No Business Doing In Their Business:

PLUS: I’m breaking down exactly how I bring in thousands in print sales each year with zero effort by handing off the marketing, customer service, fulfillment, and even abandoned carts.

If you’ve ever wondered how to set up your print shop the right way, you can literally just have mine.

Sign up for that here: https://success.passgallery.com/jodianne-platinum-referral

This one is personal. It’s raw. And it’s here to remind you that spending money you don’t feel “ready” to spend… might be the exact decision that you need to make to move forward.

Timestamps:

00:00 Welcome to the Posers Podcast

00:46 Funny Memes and Relationship Dynamics

04:44 A Big Business Mistake

05:26 The Importance of Outsourcing

14:11 Outsourcing Essentials for Photographers

21:17 The Power of Print Sales

27:43 Social Media Management: A Necessary Investment

29:49 Final Thoughts and Farewell

🔗 Connect with Jodi:
📸 Website
📷 Instagram

📣 Help Spread the Word!
If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get.

Tits up, ears open—let’s go build something epic.

Want to see how Jodi uses posing to drive emotional buy-in and bigger sales?

CLICK HERE to get The Posing Method

🚨The Mastermind waitlist is officially open for January 2026!

 Jodi’s current round is sold out (and oversold), but the next cohort launches in January—and it will fill up fast.

 Click here to join the waitlist and be the first to know when doors open.

Show Sponsor: PASS

PASS is the modern gallery system for photographers who want to look like a luxury brand and sell like one, too.

From digital delivery to premium print products, PASS makes it easy to automate passive income with curated packages and pre-built marketing flows—all inside a beautifully designed gallery system.

Save $250 with Jodi’s link: Click here to get started with PASS

I said what I said.

In this episode, I’m popping off about the epidemic I’m seeing all over our industry—and yeah, I’m calling it an epidemic: photographers hiding behind pretty, Pinterest-perfect work that’s missing the power, the soul, and the luxury they think they’re selling.

This one started as an Instagram Story rant. Then I realized: I had more to say. So I marched my sassy little self up to the studio, hit record, and let it rip. Because we’re not here to play small. We’re here to create work that stops people in their tracks. And your overexposed, beige-sweatered, blown-out edits? They’re not doing that.

⚡️ In this episode, I get into:

If you’ve been feeling the nudge to go bolder, take risks, and finally create the kind of art your dream clients will pay top dollar for… this is your permission slip. Also? Bring back your shadows, babe. Please.

Timestamps:

00:37 A Sassy Start to the Day

01:51 The Epidemic in the Photography Industry

03:21 The Power of Perception and Branding

05:47 A Case Study in Transformation

10:03 The Light and Airy Debate

13:38 A Call to Action for Photographers

15:44 Wrapping Up and Signing Off

🔗 Connect with Jodi:
📸 Website
📷 Instagram

📣 Help Spread the Word!
If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get.

Tits up, ears open—let’s go build something epic.

Want to see how Jodi uses posing to drive emotional buy-in and bigger sales?

CLICK HERE to get The Posing Method

🚨The Mastermind waitlist is officially open for January 2026!

Jodi’s current round is sold out (and oversold), but the next cohort launches in January—and it will fill up fast.

Click here to join the waitlist and be the first to know when doors open.

Show Sponsor: PASS

PASS is the modern gallery system for photographers who want to look like a luxury brand and sell like one, too.

From digital delivery to premium print products, PASS makes it easy to automate passive income with curated packages and pre-built marketing flows—all inside a beautifully designed gallery system.

Save $250 with Jodi’s link: Click here to get started with PASS