Ever wonder what camera settings professional photographers actually use? In this episode, I'm pulling back the curtain on my exact camera settings for outdoor, indoor, and studio photography sessions. 

I break down the technical details in a way that's easy to understand, whether you're just starting out or looking to refine your approach. I'm sharing hard-won wisdom from years of trial and error, in-person workshops, and mentorship—including why shooting underexposed might transform your editing workflow and why your shutter speed could be the culprit behind blurry family photos.

In this episode, I'm covering:

• My go-to ISO, aperture, and shutter speed settings for sunset family sessions
• How I adjust my settings for in-home sessions vs. studio work
• Why I shoot in Kelvin mode instead of auto white balance
• The truth about f-stop myths (hint: it's not about how many heads are in the frame!)
• When to upgrade from a crop sensor to full frame—and when to stick with what you have

Ready to dial in your settings and shoot with more confidence? Listen to the full episode now to get all the technical details and start capturing consistently beautiful images in any lighting situation!

Start the new year strong with my 30-Day Marketing Challenge for Photographers! We kick off on Friday January 2nd. Each day, you’ll get a quick marketing action to help you get seen, book more clients, and build momentum — all sent straight to your inbox.

Sign up here - https://brookejefferson.com/challenge

In this episode of The Unscripted Podcast, I sit down with Anna Hutchcroft to talk about one of the most common struggles photographers face — why your pricing isn’t the problem when you’re not booking. I share the real reasons photographers struggle to attract clients, plus how to shift your mindset and marketing to stand out and convert more inquiries into bookings.

We dig into:

• Why your mindset matters more than your price list
• Six practical strategies to attract more leads
• How to master in-person networking (even if you’re an introvert)
• The secret to confidently asking for the sale

If you’ve ever wondered why “lowering your prices” isn’t fixing your booking problem, this conversation will help you see what really needs to change.  Press play and let’s dive in!

Start the new year strong with my 30-Day Marketing Challenge for Photographers! We kick off on Friday January 2nd. Each day, you’ll get a quick marketing action to help you get seen, book more clients, and build momentum — all sent straight to your inbox.

Sign up here - https://brookejefferson.com/challenge

We might not be done with 2025 just yet, but it’s time to start planning for your most profitable (and peaceful) year yet in 2026. In this episode, I’m walking you through a simple three-part process to reflect on your past year, dream big for what’s next, and create a realistic action plan you can actually stick to.

Here’s what you’ll learn:

• The key questions to review from 2025 before setting new goals
• How to set meaningful business and lifestyle goals for 2026
• My step-by-step method for turning those goals into an actionable plan

If you’re ready to step into 2026 with clarity, confidence, and a business that fits your life—not the other way around—press play now.

Start the new year strong with my 30-Day Marketing Challenge for Photographers! We kick off on Friday January 2nd. Each day, you’ll get a quick marketing action to help you get seen, book more clients, and build momentum — all sent straight to your inbox.

Sign up here - https://brookejefferson.com/challenge

We’ve all been there—wondering why our friends and family don’t hire us for photos when we know we’d do an amazing job. In this episode, I’m breaking down the truth about why that happens and how to stop taking it personally so you can shift your focus toward finding clients who truly value your work.

Here’s what you’ll learn:

• Why friends and family often hesitate to book you (and why it’s not about your talent)
• How to move past discouragement and build confidence in your business
• Where to focus your marketing energy so you can attract your ideal clients

If you’ve ever felt overlooked by the people closest to you, this episode will encourage you to keep going—and remind you that your dream clients are out there. Press play now!

Start the new year strong with my 30-Day Marketing Challenge for Photographers! We kick off on Friday January 2nd. Each day, you’ll get a quick marketing action to help you get seen, book more clients, and build momentum — all sent straight to your inbox.

Sign up here - https://brookejefferson.com/challenge

Hey friend! In this episode, I'm breaking down why email marketing is an absolute must for your photography business—especially if you're struggling to book clients from social media alone. 

I'm sharing real numbers from my own business (like how I filled all 7 of my Christmas mini spots using just 3 emails with a 46% open rate!), plus I'm walking you through exactly how to build your list starting with past clients and your current social media followers. 

I'm also diving into why I'm obsessed with Flodesk and giving you a whole year of email templates when you sign up using my link.

You'll learn:

• Why email marketing converts better than social media for booking clients

• How to build your email list from scratch (starting with past clients!)

• Real stats from my Christmas mini campaign that booked out in 3 emails

• Why Flodesk is the best platform for photographers (and how to get a year of free templates!)

Ready to stop leaving money on the table? Press play and let's get your email marketing strategy up and running. Trust me, your future booked-out calendar will thank you!

Start the new year strong with my 30-Day Marketing Challenge for Photographers! We kick off on Friday January 2nd. Each day, you’ll get a quick marketing action to help you get seen, book more clients, and build momentum — all sent straight to your inbox.

Sign up here - https://brookejefferson.com/challenge

It’s time to audit your pricing and make sure your photography packages are actually setting you up for profit in 2026. In this episode, I’m walking you through a hands-on pricing audit so you can stop guessing what to charge and start paying yourself what you deserve. Grab your notebook and calculator—we’re doing the work together in real time!

Here’s what you’ll learn:

• How to find your true hourly rate (and what it reveals about your pricing)
• My step-by-step formula for setting profitable session rates
• How to align your packages and client experience with your prices

If you’re ready to confidently raise your rates and step into your role as the CEO of your photography business, press play now.

Start the new year strong with my 30-Day Marketing Challenge for Photographers! We kick off on Friday January 2nd. Each day, you’ll get a quick marketing action to help you get seen, book more clients, and build momentum — all sent straight to your inbox.

Sign up here - https://brookejefferson.com/challenge

Let’s talk about reviews—because they’re one of the most powerful ways to build trust and attract new photography clients. But how do you actually get more of them without feeling pushy or awkward? In this episode, I’m breaking down the simple system I use (and teach inside The Fully Booked Method) to help you collect more glowing reviews with ease.

Here’s what you’ll learn:

• The best time to ask for a review so clients actually follow through
• How to make the process easy and natural (no awkward begging!)
• What to do if you receive negative feedback—and how to handle it like a pro

If you’re ready to start turning happy clients into your biggest marketing asset, press play now.

Start the new year strong with my 30-Day Marketing Challenge for Photographers! We kick off on Friday January 2nd. Each day, you’ll get a quick marketing action to help you get seen, book more clients, and build momentum — all sent straight to your inbox.

Sign up here - https://brookejefferson.com/challenge

It’s that time of year again—Black Friday is coming, and it’s one of the best opportunities to bring in cash flow and fill your calendar before the slower season hits. In this episode, I’m walking you step-by-step through how to plan your Black Friday strategy so you’re ready to launch with confidence instead of scrambling at the last minute.

Here’s what you’ll learn:

• 5 creative Black Friday offer ideas that don’t involve discounting your sessions
• How to plan, prep, and promote your sale without burnout
• Simple ways to infuse cash into your business before winter

Grab your notebook, press play, and let’s map out your most profitable Black Friday yet!

Start the new year strong with my 30-Day Marketing Challenge for Photographers! We kick off on Friday January 2nd. Each day, you’ll get a quick marketing action to help you get seen, book more clients, and build momentum — all sent straight to your inbox.

Sign up here - https://brookejefferson.com/challenge

If you’re in the middle of busy season feeling like you’re drowning in sessions, editing, and everyday life—this episode is for you. I’m sharing real strategies to help you handle the chaos, reduce overwhelm, and protect your energy so you can make it through this season without burning out.

Here’s what you’ll learn:

• How to set boundaries and know your true capacity
• Simple ways to delegate and outsource (at home and in business)
• The power of batching and shifting your routines during busy season

If you’re ready to stop surviving and start feeling more peaceful—even in your busiest months—press play now.

Start the new year strong with my 30-Day Marketing Challenge for Photographers! We kick off on Friday January 2nd. Each day, you’ll get a quick marketing action to help you get seen, book more clients, and build momentum — all sent straight to your inbox.

Sign up here - https://brookejefferson.com/challenge

If you’ve been overlooking word-of-mouth marketing in your photography business, this episode is your wake-up call. I’m diving into why referrals and client experiences are more powerful than any ad or Instagram post—and how to intentionally build a business that keeps your name on everyone’s lips.

Here’s what you’ll learn:

• The #1 marketing strategy photographers often ignore (and how to fix it)
• Simple ways to turn every client into your biggest hype person
• How to weave client experience into your social media and marketing content

If you want more consistent leads without constantly creating new content or running ads, press play and learn how to make word-of-mouth your most powerful marketing tool.

Start the new year strong with my 30-Day Marketing Challenge for Photographers! We kick off on Friday January 2nd. Each day, you’ll get a quick marketing action to help you get seen, book more clients, and build momentum — all sent straight to your inbox.

Sign up here - https://brookejefferson.com/challenge