Today I'm joined by Laura Esmond, the creator of the "Get Rooted" coaching program for motherhood photographers. We cover topics like simplifying business processes, pricing strategies, balancing business and personal life, and standing out in a saturated market... and so much more!

Connect with Laura:

https://www.lauraesmond.com/getrooted

Melissa Arlena offers SEO services and a group coaching program to help photographers rank higher on Google - Get 20% off with code "motherhood" at pictureperfectrankings.com/TMA

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology 

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

Site: https://kimbox.com 

IG https://www.instagram.com/kimbox 

One of our featured mentors in TMA is Katie Lamb, and in today's episode, we are excited for Katie to guest host the podcast. She's talking all about setting and maintaining clear boundaries to thrive while running a photography business.

Connect with Katie:

https://www.katielamb.com/

Elevate your portraits with Willow Canvas' beautiful, hand-painted Fine Art backdrops - get free shipping and 25% off multiple canvases with code "multi25" at WillowCanvasBackdrops.com

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology 

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

Site: https://kimbox.com 

IG https://www.instagram.com/kimbox 

This week, our resident SEO expert, Melissa Arlena is taking the mic to share some SEO Basics.

Melissa Arlena offers SEO services and a group coaching program to help photographers rank higher on Google - Get 20% off with code "motherhood" at pictureperfectrankings.com/TMA

Elevate your portraits with Willow Canvas' beautiful, hand-painted Fine Art backdrops - get free shipping and 25% off multiple canvases with code "multi25" at WillowCanvasBackdrops.com

Connect with Melissa:

https://pictureperfectrankings.com

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology 

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

Site: https://kimbox.com 

IG https://www.instagram.com/kimbox 

Marie of Marie Elizabeth Photography is taking over the mic today to outline the steps she took to transition from a teaching career to running a successful full-time photography business., In this episode, she emphasizes the importance of raising prices to a profitable level, developing a strong brand, and implementing effective marketing strategies focused on SEO and social media to gradually grow her client base.

Elevate your portraits with Willow Canvas' beautiful, hand-painted Fine Art backdrops - get free shipping and 25% off multiple canvases with code "multi25" at WillowCanvasBackdrops.com

Connect with Marie:

Marie's Website

Marie's IG

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology 

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

Site: https://kimbox.com 

IG https://www.instagram.com/kimbox 

Adrianne Shelton is back this week to discuss the "mini membership" program in her photography business, which offers shorter and more affordable photography sessions throughout the year as a way to provide options for clients who may have been priced out of her full session offerings, allowing them to continue documenting their family. We are also discussing the pricing and structure of the mini membership, as well as how she hopes it will complement her existing full-session offerings.

Melissa Arlena offers SEO services and a group coaching program to help photographers rank higher on Google - Get 20% off with code "motherhood" at pictureperfectrankings.com/TMA

Connect with Adrianne:

https://beatificvisionsphotography.com

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology 

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

Site: https://kimbox.com 

IG https://www.instagram.com/kimbox 

As we head into the new year, I'm thrilled to welcome back mentors Adrianne Shelton and Sara Bywaters-Baldwin to the podcast for a conversation about finding inspiration and setting ourselves up for growth in 2025. We also discuss practical tips for managing stress, avoiding burnout, and cultivating a supportive community - all essential for sustainable growth.

Key Takeaways:

Elevate your portraits with Willow Canvas' beautiful, hand-painted Fine Art backdrops - get free shipping and 25% off multiple canvases with code "multi25" at WillowCanvasBackdrops.com

Connect with Adrianne and learn about the Alight Retreat:

https://beatificvisionsphotography.com/alight-retreat-2025

Connect with Sara:

https://www.willowcanvasbackdrops.com/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology 

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

Site: https://kimbox.com 

IG https://www.instagram.com/kimbox 

I'm so excited to welcome back one of our favorite guests, Danielle Hobbs, to the podcast. Danielle is a master of newborn photography and a beloved mentor inside our TMA membership. If you've been around the photography community for a while, you've probably heard Danielle referred to as the "GOAT" (greatest of all time) when it comes to capturing those sweet, sleepy newborns. In this episode, Danielle and I dive into all things newborn photography - from setting up the perfect bean bag scene to nailing the ideal lighting. She's also giving us a peek into her studio and sharing her top tips for handling those tricky toddler + newborn sessions.

Melissa Arlena offers SEO services and a group coaching program to help photographers rank higher on Google - Get 20% off with code "motherhood" at pictureperfectrankings.com/TMA

Connect with Danielle:

https://www.daniellehobbsphotography.com/for-photographers/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology 

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

Site: https://kimbox.com 

IG https://www.instagram.com/kimbox 

Today, we are back with the incredible Kristin Sweeting joining us to lead hot seat coaching, and our guest in the hot seat this week is Emily Murdock. This is part 2 from last week's episode - don't miss part 1 from last week featuring Anna Dobrovolskaia.

Emily has been in the industry for 17 years and has navigated some big changes in her business, including quadrupling her prices in 2022. Emily is getting real about the challenges and wins of that transition, and Kristin is providing her with some amazing insights and actionable advice.

In this episode, we're talking about:

Connect with Kristin:

https://dangerschool.com/

Connect with Emily:

https://www.instagram.com/emilymurdockphotography

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology 

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

Site: https://kimbox.com 

IG https://www.instagram.com/kimbox 

This week, TMA community mentor Kristin Sweeting led an amazing "hot seat" coaching session with two of our talented members. In today's episode, we're giving you a behind-the-scenes look at part of this hot seat coaching call featuring our member, Anna Dobrovolskaia.

Anna is a photographer who recently made the big move from Shanghai to Richmond, Virginia, and she's been working hard to build up her business in her new city. In this hot seat coaching episode, she opens up about the challenges she's faced with pricing - wanting to charge what she's worth, but also afraid of losing clients in the process. Kristin provides such thoughtful guidance, encouraging Anna to really own the value she brings and find creative ways to communicate that to potential clients.

We also got a sneak peek at what's to come: next week, we'll be featuring another preview of the hot seat coaching that takes place in the membership. This time, Kristin is coaching Emily Murdock in the hot seat, so stay tuned for part 2 next week!

Connect with Kristin:

https://dangerschool.com/

Connect with Anna:

https://annadobrovolskaiaph.com/

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology 

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

Site: https://kimbox.com 

IG https://www.instagram.com/kimbox 

Our guest (and TMA Group Expert) Suzzane Brown is back for another conversation on the podcast this week, all about the importance of presence, authenticity, and creating meaningful connections in the photography business, rather than just focusing on technical skills or "pretty pictures".

We're talking about:

Connect with Suzzane:

https://simplybysuzy.com/

https://www.instagram.com/simplybysuzy/

https://simplybysuzy.com/home-grown

Connect with TMA:

Website | Membership | Courses: www.themotherhoodanthology.com

Free Community: https://www.facebook.com/groups/themotherhoodanthology 

Our Instagram: instagram.com/themotherhoodanthology

Connect with Kim:

Site: https://kimbox.com 

IG https://www.instagram.com/kimbox