Okay Posers… I’m telling on myself in this one.

This episode is all about a mistake I made in my business that cost me over $3,000 (plus hours of my time and the loss of a really great assistant). And the worst part? I thought I was being smart. Efficient. Resourceful.

Spoiler: I wasn’t. I was being comfortable.

In this episode, I’m sharing what happened when I tried to shortcut my way into social media strategy by expanding my assistant’s role instead of hiring a real pro... and what that mistake taught me about leadership, boundaries, and the danger of choosing ease over clarity.

We’re also diving into the 5 Things Photographers Have No Business Doing In Their Business:

PLUS: I’m breaking down exactly how I bring in thousands in print sales each year with zero effort by handing off the marketing, customer service, fulfillment, and even abandoned carts.

If you’ve ever wondered how to set up your print shop the right way, you can literally just have mine.

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This one is personal. It’s raw. And it’s here to remind you that spending money you don’t feel “ready” to spend… might be the exact decision that you need to make to move forward.

Timestamps:

00:00 Welcome to the Posers Podcast

00:46 Funny Memes and Relationship Dynamics

04:44 A Big Business Mistake

05:26 The Importance of Outsourcing

14:11 Outsourcing Essentials for Photographers

21:17 The Power of Print Sales

27:43 Social Media Management: A Necessary Investment

29:49 Final Thoughts and Farewell

🔗 Connect with Jodi:
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📣 Help Spread the Word!
If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get.

Tits up, ears open—let’s go build something epic.

Want to see how Jodi uses posing to drive emotional buy-in and bigger sales?

CLICK HERE to get The Posing Method

🚨The Mastermind waitlist is officially open for January 2026!

 Jodi’s current round is sold out (and oversold), but the next cohort launches in January—and it will fill up fast.

 Click here to join the waitlist and be the first to know when doors open.

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