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Emma Willder founded Beyond Profit Ltd and built a thriving accountancy practice focused on the charity sector - with her family at the heart of the team. In this 30 minute episode, Emma shares her story, including the shift from a corporate financial career to finding purpose and balance by helping charities make a difference.
As you listen to this episode, you'll...
🔹 Discover how Emma grew her practice by supporting grant-giving charities and offering a fully outsourced finance function.
🔹 Hear Emma’s honest reflections on why “growth for growth’s sake” isn’t always the answer—and how she reshaped Beyond Profit for values, impact, and family.
🔹 Learn practical tips about value-based pricing versus hourly rates, and how to find and keep ideal clients who appreciate your expertise.
🔹 Be inspired by insights into handling redundancies, streamlining your business, and ensuring work is meaningful (and sustainable).
🔹 Gain advice on building strong relationships and trust as a charity sector specialist, and why “saying no” can be the most powerful lesson of all.
If you’re an accountant thinking of starting your own practice, wanting to specialise, or seeking more purpose and balance in your career, Emma’s journey will resonate and encourage you.
The Accountants' Success Secrets is sponsored by Pinnacle Global Group, a trusted outsourcing partner with over 100 clients in the UK and Ireland.
To find out more please visit: www.pinnacleoss.co.uk a part of www.pinnacleglobalgroup.com
_________________________________________________________________
Interested in becoming a Patreon for exclusive content for just the price of a coffee?
Follow the link here for more details and sign up: www.patreon.com/accountantssuccesssecret
By Mark Lee Philippa HaynesEmma Willder founded Beyond Profit Ltd and built a thriving accountancy practice focused on the charity sector - with her family at the heart of the team. In this 30 minute episode, Emma shares her story, including the shift from a corporate financial career to finding purpose and balance by helping charities make a difference.
As you listen to this episode, you'll...
🔹 Discover how Emma grew her practice by supporting grant-giving charities and offering a fully outsourced finance function.
🔹 Hear Emma’s honest reflections on why “growth for growth’s sake” isn’t always the answer—and how she reshaped Beyond Profit for values, impact, and family.
🔹 Learn practical tips about value-based pricing versus hourly rates, and how to find and keep ideal clients who appreciate your expertise.
🔹 Be inspired by insights into handling redundancies, streamlining your business, and ensuring work is meaningful (and sustainable).
🔹 Gain advice on building strong relationships and trust as a charity sector specialist, and why “saying no” can be the most powerful lesson of all.
If you’re an accountant thinking of starting your own practice, wanting to specialise, or seeking more purpose and balance in your career, Emma’s journey will resonate and encourage you.
The Accountants' Success Secrets is sponsored by Pinnacle Global Group, a trusted outsourcing partner with over 100 clients in the UK and Ireland.
To find out more please visit: www.pinnacleoss.co.uk a part of www.pinnacleglobalgroup.com
_________________________________________________________________
Interested in becoming a Patreon for exclusive content for just the price of a coffee?
Follow the link here for more details and sign up: www.patreon.com/accountantssuccesssecret

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