We’re thrilled to share the latest episode of the "Accountants' Success Secrets" podcast, featuring an inspiring conversation with Linda Booth, founder of We Do The Books. This episode is packed with actionable insights and stories for accountants looking to enhance their practices.
Episode Highlights
Empowering Clients Through Technology
Linda emphasizes the importance of empowering her clients—especially small business owners who are often short on time. She introduces them to tools like Xero to simplify tasks, such as VAT calculations, helping them manage aspects of their business more efficiently.
Authentic Marketing and Direct Communication
Linda's straightforward marketing approach resonates well with her clients. Her business name, "We Do The Books," is a testament to her clear, no-nonsense style. She advocates for keeping things simple and direct, which is reflected throughout her marketing materials and client interactions.
Personal Philosophy
"You have to be yourself because everybody else is already taken," says Linda. She encourages authenticity, both in personal conduct and business operations—advice that has clearly worked well for her practice.
Growth and Technology Adoption
Linda has always been ahead of the curve, adopting new accounting technologies early on. Her practice’s success is built on staying current with technological advancements, a lesson many firms could benefit from, as noted by our host, Mark Lee.
Key Takeaways for Accountants
Starting Out and Seeking Peer Support
When starting her business, Linda found that having a peer support network could have been invaluable. She stresses the importance of learning from peers about tools and strategies, even though such networks were not as accessible at the beginning of her journey.
Moving Away from Hourly Billing
Transitioning from hourly rates to set fees was a pivotal move for Linda. This approach ensures that increased efficiency benefits both the accountant and the client.
Transparency with Clients
Linda has learned that honesty is crucial when errors occur. Clients appreciate transparency and are more understanding when solutions are provided promptly, minimizing the impact.
Building Professional Relationships and Efficient Staffing
Linda shares her experience of collaborating with other professionals for mutual client servicing. She also discusses her experience with employing part-time staff and the critical role technology plays in fostering an efficient workflow.
Stay Connected
Don’t miss out on Linda's valuable insights and practical advice. Check out her practice at wedothebooks.co.uk and connect with her on Facebook, Instagram, and LinkedIn.
The Accountants' Success Secrets is sponsored by The Global Pinnacle Group, a trusted outsourcing partner with over 100 clients in the UK and Ireland.
To find out more please visit: www.pinnacleoss.co.uk a part of www.pinnacleglobalgroup.com