Inside this episode:

And a big one:
You’re holding yourself back more than you think.

Not because of skill.
But because of what you think other people might say.

This episode will get your head straight and your focus back where it needs to be.

----

If you’ve enjoyed my podcasts, here’s how you can get more value from me: 

Free stuff 

Get a free copy of my book   The Four Pillars from here

Watch a short 8 min video on how you can win new clients whilst you sleep here

Join 1500+ accountants owners in the Profitable Accountant Free Facebook group 

My inner-circle 

Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!

For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me

If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction 🙂 http://store.onlinejobs.ph/?aid=377675

And if you haven't already, here's a link to sign up to Fathom AI for your video calls so you can generate those transcripts to help in your content writing.

In this episode, I share what’s really been going on behind the scenes. From building software to running accelerators, and how AI has completely changed the way I work, build, and deliver results.

This one is raw. Practical. And a glimpse into where things are heading.

You’ll discover:
→ How I’ve used AI to help accountants generate leads within weeks, not months
→ Why knowing what “good” looks like is the real unlock with AI
→ The tools and systems I’ve built to shortcut execution for my clients
→ How AI is helping me build and launch a SaaS product from scratch

I also talk about:
→ The reality of building software, from fast wins to frustrating bugs
→ How to identify processes in your firm that AI can improve immediately
→ Why most people still aren’t using AI properly (and what to do instead)
→ Practical ways to automate admin, data entry, and client workflows

And towards the end, I break down:
→ How to safely use AI with client data (and what to check)
→ Simple prompts to get started if you’re unsure where to begin
→ Where AI agents and automation are heading next

If you want to save time, move faster, and actually implement what you already know you should be doing, this episode will open your eyes.

Message me “Reza’s Brain” if you want access to the AI tool I’ve built from my own content.

And if you’re ready to go deeper, keep an eye out for the next cohort of the accelerator.

----

If you’ve enjoyed my podcasts, here’s how you can get more value from me: 

Free stuff 

Get a free copy of my book   The Four Pillars from here

Watch a short 8 min video on how you can win new clients whilst you sleep here

Join 1500+ accountants owners in the Profitable Accountant Free Facebook group 

My inner-circle 

Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!

For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me

If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction 🙂 http://store.onlinejobs.ph/?aid=377675

And if you haven't already, here's a link to sign up to Fathom AI for your video calls so you can generate those transcripts to help in your content writing.

In this episode, I share what I’ve been building over the past few weeks and why it’s completely changed how I see business, software, and even entire professions.

I’ve gone from zero coding knowledge to building a full SaaS product in a matter of days.

And it’s opened my eyes.

You’ll discover:

→ Why the AI hype is not hype at all and what most people are getting wrong.
→ The different levels of AI users and where you currently sit.
→ How I built a full software product, website, and marketing system without developers.
→ Why traditional roles like developers and even parts of the legal profession are under threat.

I also walk you through my latest project, Power Pricing.

From idea to live product.

From sales and pricing to onboarding and automation.

You’ll hear how I’ve embedded everything I’ve learned over the years into one system that saves time, removes friction, and improves client experience.

This isn’t theory.

This is real, happening now.

If you’re not leaning into AI yet, you risk being left behind.

If you are using it, this will show you what’s actually possible.

And why this might be the biggest opportunity you’ll see in your lifetime.

----

If you’ve enjoyed my podcasts, here’s how you can get more value from me: 

Free stuff 

Get a free copy of my book   The Four Pillars from here

Watch a short 8 min video on how you can win new clients whilst you sleep here

Join 1500+ accountants owners in the Profitable Accountant Free Facebook group 

My inner-circle 

Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!

For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me

If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction 🙂 http://store.onlinejobs.ph/?aid=377675

And if you haven't already, here's a link to sign up to Fathom AI for your video calls so you can generate those transcripts to help in your content writing.

In this episode, I share how I think about KPIs in my own firm, what I measure, what I ignore, and why most firms are still tracking the wrong things.

You’ll discover:

→ Why I believe KPIs should help you make better decisions, not just create more admin.

→ Why I don’t believe timesheets tell you anything useful.

→ How I think about measuring team output and capacity properly.

→ The revenue allocation method I use to work out whether team members are generating a real return.

→ The team-wide KPIs I track to drive the right behaviours, like Google reviews and referrals.

I also share a behind-the-scenes update on the accelerator, the results members are getting, and the progress I’m making with the Power Pricing tool.

If you want a more practical way to think about performance in your firm, this episode will give you plenty to work with.

----

If you’ve enjoyed my podcasts, here’s how you can get more value from me: 

Free stuff 

Get a free copy of my book   The Four Pillars from here

Watch a short 8 min video on how you can win new clients whilst you sleep here

Join 1500+ accountants owners in the Profitable Accountant Free Facebook group 

My inner-circle 

Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!

For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me

If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction 🙂 http://store.onlinejobs.ph/?aid=377675

And if you haven't already, here's a link to sign up to Fathom AI for your video calls so you can generate those transcripts to help in your content writing.

In this episode, I’m sharing how AI is changing the game for accountancy firm owners and why I genuinely think the firms that lean into it now will have a huge advantage over the ones that don’t.

I also give you a bit of a behind-the-scenes update on life in Qatar, what’s been going on over here lately, and how that has affected my routine over the last few weeks.

I’ll walk you through:

💥 How I’ve used AI to build a pricing, proposal and onboarding tool far quicker than traditional developers

💥 Why this could become one of the biggest leverage points in your firm

💥 How I’m using AI in marketing to create content, lead magnets and positioning tools

💥 The way I’m using transcripts to give AI real context so the outputs are actually useful

💥 How AI is helping with hiring, interviews, job specs and team feedback

💥 Why I now see AI as more than just a tool and more like a senior team member

💥 What I think is coming next with AI agents and how that could reshape bookkeeping and lower-level workflows

If you’ve been curious about AI but haven’t properly got stuck in yet, this episode should give you plenty of practical ideas.

Let me know what lands with you.

----

If you’ve enjoyed my podcasts, here’s how you can get more value from me: 

Free stuff 

Get a free copy of my book   The Four Pillars from here

Watch a short 8 min video on how you can win new clients whilst you sleep here

Join 1500+ accountants owners in the Profitable Accountant Free Facebook group 

My inner-circle 

Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!

For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me

If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction 🙂 http://store.onlinejobs.ph/?aid=377675

And if you haven't already, here's a link to sign up to Fathom AI for your video calls so you can generate those transcripts to help in your content writing.

In this episode, I break down the real reason most accountants stay stuck on low fees.

It is not your market.
It is not your clients.
It is your pricing confidence.

I share a simple story from home that proves the point.
If you do not ask for a higher price, you will never get it.

You’ll discover:
→ Why pricing is emotional first, logical second
→ How your self belief sets your fee ceiling
→ The question that changes everything: have you actually asked
→ Why “people in my area won’t pay that” is just a limiting belief
→ What happens when you reprice properly and who usually leaves

I also explain why higher paying clients buy peace of mind, not cheap compliance.
And why the clients who pay the least often create the most noise.

If you want more profit, less stress, and a clearer path to a freedom firm, this one is for you.

----

If you’ve enjoyed my podcasts, here’s how you can get more value from me: 

Free stuff 

Get a free copy of my book   The Four Pillars from here

Watch a short 8 min video on how you can win new clients whilst you sleep here

Join 1500+ accountants owners in the Profitable Accountant Free Facebook group 

My inner-circle 

Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!

For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me

If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction 🙂 http://store.onlinejobs.ph/?aid=377675

And if you haven't already, here's a link to sign up to Fathom AI for your video calls so you can generate those transcripts to help in your content writing.

In this episode, I talk through exactly what happened when one of my longest-serving team members moved on and why it was the right move for everyone involved.

You’ll hear:

→ Why culture, not contracts, is what keeps great people around
→ How our business model shift changed the roles we could offer
→ What to focus on post-7 figures when you’re no longer the accountant
→ My approach to attracting A-players without using job boards

I also share:

→ The two levers to grow your firm and why people is the harder one
→ A behind-the-scenes look at the frameworks I use to build culture
→ How to align your team’s goals with your firm’s purpose

This episode is all about people — leading them, losing them, and creating a place where they can thrive. If you're serious about building a firm that makes you proud (and runs without you), this one's for you.

Tune in, take notes, and let me know your biggest takeaway on LinkedIn.

----

If you’ve enjoyed my podcasts, here’s how you can get more value from me: 

Free stuff 

Get a free copy of my book   The Four Pillars from here

Watch a short 8 min video on how you can win new clients whilst you sleep here

Join 1500+ accountants owners in the Profitable Accountant Free Facebook group 

My inner-circle 

Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!

For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me

If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction 🙂 http://store.onlinejobs.ph/?aid=377675

And if you haven't already, here's a link to sign up to Fathom AI for your video calls so you can generate those transcripts to help in your content writing.

In this episode, I break down the two biggest levers that have helped me unlock growth in my firm – and they’re simpler than you think.

You’ll discover:
→ Why carving out thinking time will change everything
→ How to find the real bottleneck holding your firm back
→ What to work on first if you’re drowning in admin, delivery or pricing
→ Why it’s not about doing more, but doing what actually matters

If you want to make serious moves this year without burning out or staying stuck in busy work, this episode is for you.

----

If you’ve enjoyed my podcasts, here’s how you can get more value from me: 

Free stuff 

Get a free copy of my book   The Four Pillars from here

Watch a short 8 min video on how you can win new clients whilst you sleep here

Join 1500+ accountants owners in the Profitable Accountant Free Facebook group 

My inner-circle 

Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!

For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me

If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction 🙂 http://store.onlinejobs.ph/?aid=377675

And if you haven't already, here's a link to sign up to Fathom AI for your video calls so you can generate those transcripts to help in your content writing.

In this episode, I break down exactly why most firm owners struggle with marketing — not because the tactics don’t work, but because the strategy is off.

You’ll discover:

→ Why cold outreach, SEO, paid ads, and social media can all work (and why they often don’t).
→ The one thing you must get right before any marketing tactic will deliver ROI.
→ The most important ratio in your business: LTV to CAC – and how to use it to grow with confidence.
→ The AI-powered systems I’ve built to create content at scale and dominate one platform at a time.

I also share what’s working right now in my firms – from YouTube to in-person events – and how we’re using AI meeting transcripts to turn sales calls into magnetic content.

If you're serious about building a firm that grows on autopilot, without you chasing leads, this one’s for you.

-----

If you’ve enjoyed my podcasts, here’s how you can get more value from me: 

Free stuff 

Get a free copy of my book   The Four Pillars from here

Watch a short 8 min video on how you can win new clients whilst you sleep here

Join 1500+ accountants owners in the Profitable Accountant Free Facebook group 

My inner-circle 

Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!

For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me

If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction 🙂 http://store.onlinejobs.ph/?aid=377675

And if you haven't already, here's a link to sign up to Fathom AI for your video calls so you can generate those transcripts to help in your content writing.

In this episode, I walk you through the exact system I’ve used to build a marketing engine that now brings in £25K to £30K per month in recurring fees. All without me.

You’ll discover:

→ Why fixing client acquisition is the one domino that knocks everything else down
→ How to finally price live on sales calls with confidence
→ The real reason you’re not converting high-value clients
→ The Power Positioning framework behind my 8-week accelerator

I also share what’s working right now inside my own firm. What’s generating leads on autopilot. And the exact system we built that lets the firm grow without me.

If you want your time, freedom, and profits back, this one’s for you.

🎯 Want my help to build your marketing and sales system once and for all?
DM me the word Accelerator and I’ll send you the full details.

------

If you’ve enjoyed my podcasts, here’s how you can get more value from me: 

Free stuff 

Get a free copy of my book   The Four Pillars from here

Watch a short 8 min video on how you can win new clients whilst you sleep here

Join 1500+ accountants owners in the Profitable Accountant Free Facebook group 

My inner-circle 

Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW!

For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me

If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction 🙂 http://store.onlinejobs.ph/?aid=377675

And if you haven't already, here's a link to sign up to Fathom AI for your video calls so you can generate those transcripts to help in your content writing.