Ace The Gram

Ace The Gram

By Tasha Meys & Viv ConwayBusinessMarketing
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Ace The Gram episodes

  • #128: Tiktok increases video length, Russia sanctions and IG giveaway conspiracy theories debunked

    Did you know TikTok is increasing their video length to 10 minutes? Find out why in today's episode

    We also cover:

    - Shopify's link in bio 

    - Insta now doing captions for videos

    - Russia sanctions and how social media impacts the war

    - Why the Kardashians do those bizarre designer giveaways where they pose in front of expensive items in exchange for cash

    - why blurry photos are now cool

    For more on Viv and Tash check out:

    @acethegrampodcast

    @tastefullytash

    @vivconway_

     

    33 min
  • #127: Trish Peng - How NZ's Vera Wang built her bridal empire

    Today we talk to the talented and delightful Trish Peng.

    You may know Trish's store from her iconic pink door which is plastered all over Instagram or you may have heard of her couture gowns

    Today we talk to Trish about:

    - how she started her bridal empire

    - what she thinks makes her biz successful

    - kiwi brides vs LA brides

    - how she uses social media marketing to grow her biz

    - COVID's impact on the wedding industry

    For more on Trish check out her website https://www.trishpeng.com/ or on Instagram @trishpeng

    For more on Tash and Viv check out

    @acethegrampodcast

    @vivconway_

    @tastefullytash

     

    36 min
  • #126: Aus Influencers hit with cash bans + The first TikTok war

    In a world first, we are watching a war unfold on TikTok. Misinformation, troubling footage + unique insights into the on-the-ground experiences. We discuss all of the above in today's episode

    We also cover:

    - Aus TDA new influencer marketing ban on specific products + messages. What this means for influencers and businesses

    - Russian influencers and how they're reacting to the war online

    - How the big social media platforms are reacting to the war

    - Platforming problematic people... Anna Delvey + the Tinder Swindler

    - Tips for applying for jobs + attracting people to work for your biz

    For more on Viv and Tash check out:

    @acethegrampodcast

    @vivconway_

    @tastefullytash 

    33 min
  • #125: TikTok marketing hack + how to get more IG story views + Anna Delvey

    What's the best way to market on TikTok? On today's episode we tell you a wee hack to make your life easier

    We also cover::

    - why we don't like the Anna Delvey Netflix show

    - how to get more story views on IG

    - how to market on TikTok and use adspend

    - Trump social media app "Truth" is launching

    - Live tracking on snapchat - good or bad?

    - IG tests converting Stories to Reels 

    - China regulating extreme fandoms

    - what Hedgehogs say about algorithms

    For more on Tash and Viv check out:

    @acethegrampodcast

    @vivconway_

    @tastefullytash

    31 min
  • #124: Three things successful Superbowl 2022 ads had in common + Instagram's latest features

    Season 2 continues! Today's episode features:

    Recommendations:

    - Extremes (podcast on Spotify)

    - Viv's weird Instagram niche accounts

    - EO & Scaling Up

    Stories

    -  the latest Instagram features

    - what the latest social media platforms have done to prepare for the Superbowl

    - the successful and unsuccessful Superbowl ads

    - what the Superbowl ads had in common

    - Facebook loses 1 million users but Meta gains 10 million

    For more on Tash and Viv check out: @acethegrampodcast on Instagram

    33 min
  • #122: Cardigang - the knitting revolution started by two Aussie girls

    What hobby did you start in lockdown?

    Melbournians Cat and Morgan started knitting and turned it into a knit kit empire!

    The girls share their business story in today's interview. They cover:

    - how Cardigang was born out of lockdown

    - how the girls sourced Aus merino wool, learned and wrote the knitting patterns, got samples, ordered and planned their business

    - how they juggle their full time marketing jobs + run the business

    - how they generated PR from media outlets such as Urban list, BBC etc

    - how to get PR for your business

    - influencers

    - the importance of content

    For more on cardigang check out: @cardigang_knits or their website https://cardigang.com.au/

    For more on Tash and Viv check out:

    @acethegrampodcast

    @vivconway_

    @tastefullytash

     

    32 min
  • #121: 2021 FINALE EPISODE - all our life, biz and marketing learnings

    Hey team

    Today's episode is our last for 2021. It's been a biiiiig year this year and we wanted to wrap up the podcast by sharing:

    - some big news

    - our biggest wins

    - our biggest mistakes

    - learnings + challenges

    - predictions for next year + goals

    - what we're excited about

    We hope you get something out of the episode and we want to thank you for listening to the pod this year

    See you 2022! x

    37 min
  • #120: The two golden Instagram strategies guaranteeing followers and profits - Josh Ryan

    Think Instagram is dead for creating profitable audiences?

    Think again... today we interview Josh Ryan from @cleverpreneur and @millionare.dream (722k)

    Josh shares:

    - the two golden Instagram strategies gaining clients and followers

    - why the content game is more important than ever

    - how to use Reels and why they'll convert best for you

    - how he built a 722k audience on IG

    - video content

    - tips for creators and selling information products

    Find Josh at:

    @cleverpreneur @millionare.dream

    For more on Viv and Tash check out: 

    @acethegrampodcast

    @vivconway_

    @tastefullytash

    31 min
  • #119: Email list growth techniques + silly season marketing tips

    How do you grow your email list?

    Today we discuss the creative growth techniques which have worked for us. We also cover:

    - The new social media platform about NFT's

    - the latest in lawsuits and Astroworld

    - Instagram introduces "rage shake"

    - creative PR ideas to get more content and traction

    - Instagram story growth tips

    - Instagram loses to Tiktok in gen Z user growth

    For more on Tash and Viv check out:

    @acethegrampodcast

    @vivconway_

    @tastefullytash

    32 min
  • #118: Controversial Opinions + Planting 4 million trees from an Instagram feature

    Did you add a photo of your pet to plant a tree last week? Today we discuss the Instagram feature which got out of hand resulting in over 4 million posts 

    We also cover:

    - Taylor Swift launches Red - her version and TikTok went mad

    - GGO wins at the Tga Biz Awards!

    - Instagram brings the delete feature to photo carousels

    - Youtube will no longer show "dislike" counts on videos

    - Our thoughts on the new "fill your cart" Insta giveaway technique

    - No Nuance November

    - @That_weekend profiling festival goers as posts 

    For more on Tash and Viv check out:

    @vivconway_

    @tastefullytash

    @acethegrampodcast

     

    32 min

About Ace The Gram

From the publisher's feed

Leverage Instagram for your personal brand or business with Instagram experts Tash and Viv.